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Why “Just Put It Up!” Is a Strong Entry Point
Lets look into why this is a good starting point for most people.
A $24 price point is a good way to bridge the gap between customer trust and value.
1. It hits the biggest problem
Most authors aren’t stuck on marketing.
They’re stuck on publishing.
This solves that moment.
2. It’s low friction
$24 feels easy.
No pressure. Just movement.
3. It matches the stage
They don’t need a launch plan.
They need to get the book live.
4. It builds momentum
Once it’s published, confidence increases.
Then they’re ready for the next level.
Role in the pipeline:
It removes hesitation and creates action.
Now all we need to do is turn this into a story people can understand emotionally.
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Why “Just Put It Up!” Is a Strong Entry Point
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