Aug 31 • Key Discussion Questions
How can partners (contractors, insurers, lenders) maximize their exposure?
- Certification & Badges: Contractors can display “HomeFax Certified” branding in marketing and on vehicles. This signals credibility.
- Timely messaging: Partners can appear in front of homeowners exactly when they’re thinking about a roof replacement, water heater upgrade, or refinancing.
- Advertising tiering: Paid partners can stay in “top search position” inside the HomeFax ecosystem, ensuring visibility over competitors.
- Case studies: For example, an HVAC contractor that gets featured when a furnace is 18 years old—direct, high-quality lead delivery.
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How can partners (contractors, insurers, lenders) maximize their exposure?
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