In Week 2 of the Texas Home Care 90-Day Start Plan, we’re talking about the part nobody likes to discuss "THE MONEY". Not the “Instagram budget”… the real startup budget, the hidden costs, and what it truly takes to launch the right way. In this video, you’ll learn: The real startup cost ranges for starting your home care business How to build your personal runway plan so you don’t go broke while building Funding options you can consider (even if you’re starting with limited savings) Exactly how to structure your startup money like a CEO — not like a hustler ✅ Startup Budget Sheet (You’ll be able to plug in your numbers and see what you truly need to start.) If you’re serious about building your home care business in 2026 and you want to launch with clarity, this is the week that protects your future. 📌 Don’t skip Week 2 📌 — because the truth is: most people don’t fail because they’re not smart… they fail because they didn’t plan their money.

Starting a care agency means knowing the difference between home health and home care. Home health care focuses on medical needs and is covered by insurance. It begins with a doctor’s prescription and brings licensed professionals—nurses, therapists and medical social workers—to a patient’s home to support recovery or manage chronic conditions. These services can include wound care, monitoring vital signs and administering medication, all with the goal of helping clients regain strength and avoid hospital readmissions. DID YOU MISS THE LIVE, GO TO CLASSROOM - COURSE TAGGED IN THIS POST By contrast, home care (also called personal or companion care) does not provide medical treatment but supports daily living and independence. Caregivers assist with tasks like meal preparation, housekeeping and grooming, offer companionship and help clients maintain social connections. These services are often private pay, although some insurance plans may cover certain tasks, and they don’t require a doctor’s order. Checklist: 🚩 Choosing Between Home Health and Home Care 🚩 Assess the client’s needs: Do they require skilled medical services (nursing, therapy) or just help with daily activities and companionship? - Check for a physician’s order: If a doctor has prescribed at‑home medical treatment, home health care is the appropriate route; otherwise, non‑medical home care may suffice. 🚩 Review insurance coverage: Determine whether insurance or Medicare will cover the needed services medical home health is typically covered, while non‑medical home care is often private pay. 🚩 Evaluate the client’s mobility and independence: Clients recovering from surgery or managing complex conditions often benefit from skilled care, while those who need help with meal prep, housekeeping or personal grooming may only require home care. 🚩 Consider regulatory requirements: Medical home health agencies must be licensed and staffed by certified professionals; personal care providers have fewer regulatory hurdles but may require specific caregiver training and compliance.

Happy New Year!!! New Things are cooking. Hope you are all doing great. This season we are doing a deep dive into starting a Homecare in Texas. The Challenge starts on Monday January 12,2026. WEEKLY LIVE RECORDINGS WILL BE IN THE CLASSROOM I look forward to having you all.

This is it—the final stretch of the 15-Day Content Creation Challenge. Over these last three days, the focus is execution: 🚩 Day 13: Schedule your first 30 posts 🚩 Day 14: Schedule the next 30 posts 🚩 Day 15: Schedule the final 30 posts and review your full calendar By the end of this leg, your content is no longer sitting in a document—it’s working for you in the background. If you’re fully caught up, take a moment to appreciate what you’ve built. If you’re finishing at your own pace, keep going—completion still counts. If you haven’t started yet, this is your reminder that progress is always available. ✔️Download the free challenge checklist/workbook: https://shop.beacons.ai/bettyjacob/d3e42a20-40b7-417d-93d0-1d695b078876 ✔️Start with Day 0 and move forward ✔️Check the COMMUNITY CLASSROOM for replays Drop a once your content is scheduled—or a if you’re finishing strong. You didn’t just complete a challenge—you built a system you can use every quarter.

Today we’re combining Day 11 and Day 12, because this is where everything you’ve created starts to come together. Your focus is simple: - Match your visuals to your written posts - Organize your content so it’s easy to schedule - Connect your social media accounts to your scheduling platform This step turns ideas into execution. Once this is done, posting no longer feels stressful—it’s already handled. If you haven’t started the challenge yet, this is still a perfect entry point. 👉 Download the challenge checklist/workbook: https://shop.beacons.ai/bettyjacob/d3e42a20-40b7-417d-93d0-1d695b078876 👉 Start with Day 0 and move forward at your own pace 👉 Check the Skool Classroom for recordings Complete Day 11 & Day 12 today and drop a 📅 when everything is matched, organized, and connected. You’re setting yourself up for consistency—and that’s how real growth happens.