Hey! I’m Shubia Malik from Gurugram. By day, I’m in Sales, and by night (well, part-time 😄) I’m building a skincare brand with my cofounder—it’s going to be India’s first body-cleansing brand! For fun, I love exploring different food cuisines. Right now, my biggest challenge is figuring out how to hire content creators who actually convert. Seems like everyone charges a lot, but their content doesn’t really bring results. Any tips?

(Some of you may know me with name: Ritish - Yes, it's me, we are not twins!) Currently being the “boring guy” here on a Saturday night, putting together course modules for you all—check out the photo 😉. For fun, I like working with my remix playlists on in the background (and sleeping when I need to enter that deep diffusion thinking mode 😴). Right now, the problem I’m wrestling with is: how do I keep up with all the work demands… without coffee? ☕❌