How to Create a Good AI Video
Step 1: Start with a Clear Purpose Every video needs a goal. Ask yourself:Do you want to educate, entertain, inspire, or sell?Who is the target audience?Where will the video be posted (TikTok, YouTube, Instagram, corporate presentation)? Your purpose shapes the tone, visuals, and length of your video. A TikTok clip may be 20 seconds and fast paced, while a YouTube explainer might be 3 minutes with more details. Step 2: Write a Simple Script AI tools can generate visuals, but they still need direction. Create a short script with a hook, a main message, and a call to action. Example structure:Hook: Grab attention in the first 3 secondsMain Body: Share the key idea or storyCall to Action: Tell viewers what to do next (follow, buy, learn more) Even if your script is short, it guides the AI to generate a more focused video. Step 3: Craft Strong Prompts AI needs prompts to understand what to create. A good prompt includes:Characters: Who is in the scene (man, woman, avatar, animated figure)?Setting: Where it takes place (office, street, sci-fi world, classroom)?Style: What look you want (realistic, cinematic, anime, cartoon)?Emotion: How it should feel (dramatic, funny, inspirational, calm)? The more specific your prompt, the better your AI output. Always test and refine. Step 4: Generate Visuals and Voices Depending on your tools, you can:Use AI avatars with voiceovers for professional looking explainersUse text to image to video tools for cinematic scenesClone your own voice or use AI voice libraries for narration Combine visuals with voice for a natural flow. Step 5: Edit and Polish No AI video is perfect straight out of the tool. Use an editor like CapCut or Premiere to:Cut out awkward scenesAdd transitions, captions, and background musicSync voice with visualsInsert your logo or watermark Polish makes the difference between an amateur and a professional result. Step 6: Test and Post Before publishing, preview the video as if you are the audience. Ask:Does it grab attention quickly?Is the message clear?Is the call to action visible?