If you’re tired of chasing random leads all over the place, this simple strategy will help you attract the right clients in the right neighborhoods. Instead of hoping for good jobs, you’ll focus on the ZIP codes that already bring you the best results.
🔍 STEP 1: Find Your Past Winners
Look at your jobs from the last 6–12 months and ask yourself:
- 💰 Which areas made you the most money?
- 😌 Where were the easiest clients to work with?
- 🧹 Which jobs were smooth and headache-free?
Choose the top 3 ZIP codes that show up the most with great outcomes.If you don’t have enough data yet, look for ZIPs with:
- 👵 More homeowners ages 50–75
- 🏡 Homes 10+ years old
- 📐 Houses around 2000+ sqft
- 💼 More affluent neighborhoods
These areas usually have the most painting demand.
🎯 STEP 2: Focus Your Marketing on Those ZIPs
Once you pick your Top 3, direct your marketing there:
- 📱 Facebook/Instagram ads targeted to those ZIP codes
- 📍 Add those ZIPs to your Google My Business service areas
- 🪧 Place yard signs and door hangers after jobs
- 🌐 Create SEO pages like “Interior Painting in 94507”
This helps you stop wasting money and start dominating the areas that actually pay.
🧠 Pro Tip
If premium areas already love your work, double down.Don’t try to convince low-budget ZIPs to value you—go where people already do.
💬 Your Turn
What ZIP code brought you the most cash in the last 6 months?Share it below so others can learn too! 👇🔥