Your Business Store Front
I’ve said it before, but it’s worth repeating: your Facebook Business Page is your storefront.
Most private music teachers don’t (and shouldn’t) have a brick-and-mortar location. Unless you’re running multiple instructors, there’s really no need. I personally have one student-teacher who handles some of my younger students—mainly because I don’t enjoy teaching kids under 10 (and even that is pushing it 😅).
That makes your online presence even more important.
Your Facebook Page needs activity.
An inactive page looks like a closed shop.
Here’s what that activity can look like:
1. Post ReelsShort videos work best.Keep them simple and educational—highlight one concept you teach. Chords, riffs, practice tips, mindset, whatever. Don’t overthink it.
2. Post regularlyThis doesn’t need to be fancy:
  • A photo of your teaching setup
  • A pic with a student (with permission)
  • A YouTube link to a song you love
  • A guitar meme
  • A quick win or lesson takeaway
Consistency > perfection.
Why this actually matters
I regularly get students who simply Google “guitar lessons near me.”
The more active your Facebook Page is, the more credibility and visibility you build—and the better your chances of ranking higher without spending a dime on ads.
Even if Facebook is your main platform, your page acts as a secondary proof source when people check you out on Google.
This is the long game, but it works:
👉 More activity
👉 More trust
👉 More visibility
👉 More students
And it all starts with treating your Facebook Page like the storefront it is. 🎸🔥
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Brandon Sykes
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Your Business Store Front
Guitar Studio Blueprint
skool.com/guitar-studio-blueprint
Guitar Studio Blueprint is a step-by-step system designed to help guitarists and musicians build a thriving private lesson business from home.
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