Business 101: Where good ideas actually come from.
The best business ideas do not come from brainstorming. They come from pain.
Here is the simplest way to find your idea.
Ask yourself what problem you are dealing with right now that is frustrating enough that you would pay someone to fix it.
Now ask yourself one of two questions.
Does a solution exist? If nobody is solving this problem yet you may have found a real gap in the market. That gap is your opportunity.
Does a solution exist but you are not satisfied with it? This is actually the better scenario. If a competitor is already selling something and people are still not happy that tells you three things.
The problem is real.
People are already paying to solve it.
And the current solution is not good enough.
Your job is simply to solve it better. Faster. Cheaper. Or for a more specific customer than anyone else is currently serving.
Most new founders are scared of competition. The smart ones understand that competition is proof the market exists.
You do not need to invent something brand new. You need to solve something real in a way that makes every other option feel like a compromise.
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Troy Evans
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Business 101: Where good ideas actually come from.
Give'em The Business
skool.com/giveemthebusiness
Millions of people with great business ideas do nothing with them. Not because they can't. Because nobody showed them how. THAT CHANGES NOW!
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