When most people think ghostwriting, they think: “You must be an amazing writer.”
But let me let you in on the real secret:
👉🏾 Ghostwriting is 80% listening and 20% writing.
Your job isn’t to sound like you. It’s to sound like them.
That means:
- Picking up on the client’s slang, tone, and rhythm.
- Knowing when they’re casual vs. when they’re formal.
- Catching the little phrases they always repeat (those are gold!).
💡 Mini Exercise (try this today):
- Pick a paragraph from your favorite author.
- Rewrite it in your own voice.
- Then take something you wrote and rewrite it in their voice.
Do this regularly and you’ll build the muscle of voice-shifting. That’s what separates a freelancer who “writes for people” from a ghostwriter who becomes invisible inside the client’s story.
What’s the HARDEST part about capturing someone else’s voice for you right now—
👉🏾 Vocabulary?
👉🏾 Tone?
👉🏾 Flow?
👉🏾 Something else?
Drop it in the comments so we can break it down together 👇🏾