For over 2 decades, Jeff has been at the forefront of strategically positioning businesses by leveraging creative direction and entrepreneurial insight. As the founder of several design agencies, including the renowned GESTALT, Jeff crafts comprehensive brand strategies, distinctive identities, and compelling messaging that drive business growth.
In his strategy sessions, Jeff prompts clients to imagine a formidable competitor, shifting their culture toward continuous innovation. This approach aligns communications and culture with business goals, fostering adaptability to industry trends.
Notably, Jeff transformed Geek Squad from $3 million to $1 billion in just two years at Best Buy. His clients include the Minnesota Twins and Fortune 500s like Target and Microsoft. His work has earned him numerous prestigious awards.
Jeff ensures internal communications align with external messaging to accurately reflect the client’s competitive edge, organizational culture, and unique market position.