One of the biggest challenges I’ve faced as an author isn’t just the writing, it’s the selling. You can pour your heart into a manuscript, but when it doesn’t move the way you hoped, it can be discouraging.
What I’ve learned, though, is that selling isn’t just about numbers. It’s about connection. When I shifted from “selling a book” to “sharing a story” with the right audience, things started to change. I began focusing on building relationships with readers, engaging in genuine conversations, and positioning my work where it naturally resonates.
I also invest time in refining my pitch, learning marketing basics, and being consistent—even when results are slow. For me, persistence and community are the keys to overcoming the lows.
At the end of the day, the lack of immediate sales doesn’t mean the story has no value. It just means I have to keep finding better ways to reach the people who need it most.