Fix your form series 🔥💪
1. Fix Your Form Series
A common challenge for anyone, from a beginner to a seasoned athlete, is getting the form right. You can create short videos or carousels that break down key exercises.
• Content: Choose a single exercise (e.g., a squat, deadlift, or lunge).
• Video: Record a short video (under 60 seconds) that shows the correct form from different angles.
• Text: Highlight a few common mistakes, like knees caving in on a squat or a rounded back on a deadlift. Explain the risks of bad form and the benefits of good form. Use text on the screen to grab attention.
• Example Post: "Fix Your Squat Form! 🏋️‍♀️ Are your knees caving in? That's a common mistake that can lead to knee pain. Think about pushing your knees out as you lower down. This activates your glutes and keeps your knees safe!"
2. Myth-Busting Series
There's a lot of misinformation in the fitness world. This series is a great way to build credibility and educate your community.
• Content: Pick a common fitness myth (e.g., "You have to do cardio to lose weight," "Stretching prevents all injuries," or "Spot reduction works").
• Video: Create a short, engaging video where you state the myth and then explain why it's not true.
• Text: Use a clear, concise title like "Busting the Myth: Spot Reduction." Provide a simple explanation of the correct information.
• Example Post: "Myth-Busting Monday! 🚨 Can you really lose belly fat by doing a thousand sit-ups? FALSE! Spot reduction is a myth. You can't target fat loss to a specific area. A combination of a healthy diet and full-body workouts is key to overall fat loss. Your body decides where the fat comes off!"
3. "Why This Works" Explainer
This content helps members understand the "why" behind their workouts and rehab exercises. It empowers them by giving them the knowledge to make informed decisions about their fitness journey.
• Content: Choose a specific exercise or a rehab technique (e.g., glute bridges, foam rolling, or walking).
• Video: Film yourself demonstrating the exercise or technique.
• Text: In the caption, explain the benefits and the muscles it targets. Use simple, easy-to-understand language.
• Example Post: "Why are Glute Bridges So Important? 🤔 It's not just about a strong butt! Glute bridges are amazing for strengthening your glutes and hamstrings, which are essential for supporting your back and knees. Adding this to your routine can help with pain relief and improve your stability! Try 3 sets of 15 today!"
4. "Ask Me Anything" (AMA)
An AMA builds trust and provides a direct, personalized value to your members. You can host this in different formats.
• Format: You can do a live video session, a written post where people leave comments, or a story on social media with a question box.
• Content: Let the community drive the content! Encourage them to ask you anything about rehab, fitness, chronic pain, or injuries.
• Example Post: "It's AMA time! 🗣️ Drop your questions below about anything fitness, rehab, or pain-related. Whether you're curious about a nagging injury or just need a new exercise idea, I'm here to help! Let's get smarter together! 👇"
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Brian Mills
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Fix your form series 🔥💪
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