Fred is a gecko. 🦎 (Obviously.)
Rule one when you bring a gecko home: do NOT peel it.
Geckos shed their skin like snakes. It looks alarming. LEAVE IT ALONE.
Do you know what everyone does?
We peel the gecko.
That flake of skin looks ready to come off. It's not ready. Bad things happen to Fred. 😫
You do this to your content every time you go back to "clean it up a little."
Don’t peel the gecko. Use Words That Open Wallets instead.