Just wanted to check in with the community real quick and see how everybody’s moving this week. One thing I want y’all to remember: A lot of people stay stuck in analysis mode because they’re trying to find the “perfect” deal before they ever build a process. That’s backwards. The real skill is learning how to: - analyze consistently - identify inefficiencies - understand operational upside - and make decisions based on numbers, not emotion. I dropped a walkthrough today showing how I quickly analyze self-storage deals using the free Self-Storage Deal Analyzer. The goal isn’t to magically make every deal work. The goal is to quickly identify: ✅ where value exists ✅ where equity can be created ✅ and whether a deal is even worth pursuing further. That alone can save you weeks of wasted time. Big thing I want y’all focused on right now: Execution > overthinking. Keep learning. Keep underwriting. Keep building reps. Y’all got anything you’re currently analyzing or stuck on this week?

That’s not the real problem. The real problem is not understanding how deals are actually structured. Let me explain… Right now, we’re in a market where: - Interest rates are high - Big money is pulling back - Deals are sitting longer Most people get scared here. Operators get active. Because this is where terms come into play. You don’t always need: - Big down payments - Perfect credit - Or a ton of capital You need: 👉🏾access + structure That looks like: - Seller financing - Lease options - Creative terms that solve the seller’s problem Here’s the truth nobody tells beginners: Deals are NOT found… they’re created A seller might want: - to retire - to stop managing - consistent income If you can solve that? You can structure deals with: - low money down - flexible payments - and real upside Now let me be clear… This is NOT about jumping into random deals with no money and hoping it works. This is about: - understanding the deal - knowing where the upside is - and structuring it in a way that makes sense That’s how real operators move. If you’re just getting started, your focus should be: 1. Learn how to analyze deals 2. Learn how to talk to sellers 3. Learn how to structure terms Not: ❌ “I need more money” But: ✅ “How do I make this deal work for both sides?” We’re in one of the best environments for beginners right now. Less competition. More flexibility. More creative deals. The question is: 👉🏾 Are you learning how to structure deals… or still waiting for money?

Be real: - Sourcing deals - Talking to brokers - Underwriting - In due diligence - Under contract - Closed your first deal No fluff… drop where you’re at 👇🏾 If you’re stuck, say that too. We’re not just here to learn… we’re here to actually move.

How’s everyone doing right now? • What are you working on? • Have you underwritten any deals this week? • Anything new click for you recently? Whether you’re just getting started or already in motion — drop where you’re at. No pressure, just progress. Let’s keep building.

PART 1: The Realization I was today years old when I learned… The asset class I’m building in is only about 60 years old… and it was born right here in Texas. 🤯 If real estate asset classes were people… - Multifamily = fully grown adult - Office = seasoned veteran - Self-storage = a pre-teen Meaning… we are still early. And that realization shifted something for me. Because here I am, in 2026, building in an asset class that is: - Still evolving - Still fragmented - Still misunderstood - And just now being taken seriously at scale --- PART 2: Let’s Talk About the Numbers (This is where it gets real) There are 50,000+ self-storage facilities in the United States today. (StorageCafe) https://www.storagecafe.com/self-storage-industry-statistics/?utm_source=chatgpt.com But here’s the part most people don’t understand: 👉 ~Self-storage used to be dominated by mom-and-pop owners (around 70%), but that’s been shifting fast. Today, large operators control over half the market, and smaller owners probably make up closer to 40–50%. (MSM) https://www.modernstoragemedia.com/msm-exclusives/the-epic-shift-in-ownership-how-it-happened-what-it-means?utm_source=chatgpt.com Read that again. This is one of the most fragmented asset classes in all of commercial real estate. Compare that to something like multifamily… Most large apartment communities are already: - Institutionalized - Owned by funds, REITs, and large operators - Highly competitive But self-storage? It’s still: - Family-owned - Poorly managed in many cases - Undervalued - And full of operational upside And demand? 📦 1 in 3 Americans uses self-storage today (StorageCafe) https://www.storagecafe.com/self-storage-industry-statistics/?utm_source=chatgpt.com