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Moving from Artist to Asset: Building the Future of Independent Audio IP 🎵🚀
In 2026, the music industry is no longer just about "hits"—it’s about owning Intellectual Property (IP) that generates long-term value.
Over the past 12 months, I have focused on establishing Celeste Banjo Production as a scalable operational entity. My mission is dual-fold: creating high-fidelity soundscapes that entertain and teaching the psychological art of expression.
Today, I am presenting the initial five "bricks" of my portfolio. These tracks have already established a global digital presence across all major platforms:
1️⃣ The Monotone Shard – A minimalist exploration into atmospheric textures.
2️⃣ At the Night of Wandering Soul – A narrative-driven composition designed for deep listener immersion.
3️⃣ That Look on Your Face – High-emotion, relatable content with significant "replay value" potential.
4️⃣ Slanted Light Sketches – Our engagement leader. This track has shown the strongest organic "stickiness" and listener retention to date.
5️⃣ ज़ियाफ़त-ए-मर्ग (Ziyafat-e-Marg) – A cross-cultural fusion targeting a massive, high-growth niche market.
📈 The Business Case for Investors
I have built this engine with zero marketing spend. To date, we have:
Established global distribution for Swaley and BDC Music.
Initiated the transition to an Official Artist Channel (OAC) on YouTube to centralise data and revenue streams.
Proven organic listener "stickiness" in a crowded market.
🔭 The Vision
We are now entering Phase 2. We are moving beyond organic growth into professionalised productions, strategic PR, and sync-licensing for film and digital media.
I am seeking strategic partners and investors who understand the Independent Artist Revolution. I am not just looking for funding—I am looking for partners who believe that the Art of Expression is a scalable, high-value business.
Let’s build the future of independent media.
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Abhishek Tirkey
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