REVENUE RUNWAY CHALLENGE BABY!!!! Ok before I share THE CHALLENGE (bc it is good, but it is a lot to digest at once), I want to make sure you ladies are set and ready! Did you finish your pre-challenge optimization checklist? You can be honest if you need a few more hours. This is crucial because it's really the foundation BEFORE you start creating to drive traffic. GREAT THING IS WE HAVE LIVE CLASS TOMORROW where I will be helping answer all your questions about the Revenue Runway Challenge - beautiful timing to make sure you ladies are properly supported and can digest/implement it best for you! Simply let me know in the comments if you completed all these tasks I sent out about 10 days ago (with a few reminders), but I know sometimes as entrepreneurs, it can be hard to get ahead. I'm sharing one final time before I make the community update (around lunch time) when the challenge content will be uploaded in today's classroom! If you were not able to finish this Pre-Challenge Checklist - NOW IS YOUR FINAL CHANCE. (I also know I have your attention while I'm still holding onto the challenge and can encourage more ACTION to FINISH this first before I share!) This is what will set you up for success! Handing over the full challenge on top of the pre-challenge checklist all at once could be overwhelming. So let's cheer each other on and help each other below in case any of you need help finalizing this very important foundational work FOR the challenge that's coming your way today! PRE-CHALLENGE OPTIMIZATION CHECKLIST: 🎯 Profile Glow-Up Essentials ✨ Bio Formula: - Value promise that hooks - Clear CTA that converts - Credibility that builds trust 📱 Link Strategy: ONE clear destination (stop confusing your buyers!) 💌 Lead Magnet: Must align with your paid offer (I suggest highest price point offering) 🎬 Strategic Story Highlights: 1. "Start Here" → Your brand story 2. "Transformation" → Client wins 3. "Offers" → Your solutions 1. "Reviews" → Social proof (Pro tip: Separate reviews/transformations if you have enough content!)

HERE SHE IS! REVENUE RUNWAY CHALLENGE IS LIVE IN OUR CLASSROOM! Note I shared the first 7 days (all at once!) and we will go over any Q&A's in tomorrow's live class as we further break this down at 12pm CST on Tuesday, January 14. Class details are in our calendar! This is for ANY industry: service, product, solution or education (all with a personal branding layer added) as well as personal branding as its own stand alone option. Ambition marketing covering all 4 phases of the buyers journey with lots of storytelling and social proof to beat the trust recession!

Looking to plan your next 30 days of content!?!? Try this to save time! Did you hear Meta recently updated the Meta AI tool search engine, positioning it at the top of your IG explore page!?!? THIS IS MAJOR! So time for an update within your content strategy to match: 🪩 Suggested Chat GPT Prompt🪩 💗I am a content creator in ________(your industry or what your business does/the problem it solves). The main thing that makes me the expert or no-brainer choice for my dream client is (insert here). My dream client is (list as many descriptors here as possible about your target audience including demographics and dream client market research analysis). My personality style and brand voice tone is (insert here). My marketing superpower is (insert here) My background is (insert here). My skillsets are (insert here). I want to focus on ambition marketing rather than pain point marketing. 💗What else do you want to know about meneed to know about me? Here’s one of my best performing instagram captions I wrote, so this can be mirrored to help you understand my brand voice (insert and allow time for chat got to read). 💗Can you please build me a content strategy for the next 30 days of reels ideas with a strong emphasis on scroll stopping introductory hooks on screen. Include suggested caption templates, cover all 4 phases of the buyer journey and place a strong emphasis on authority positioned content. Use this info to create my content strategy, but also include additional creative suggestions! Include my dream client analysis. Place strongest marketing focus on their ambitious desires to speed up the buyer journey. Please include key words that make my content pull up as the top search options for my ready-to-buy dream client. 💗💗💗WANT TO KNOW YOUR EXACT BRAND PERSONALITY???💗💗💗 💫TAKE MY NEW BRAND PERSONALITY QUIZ⤵️ & I’ll send you a personalized quiz that will generate your unique brand personality and voice to unlock your marketing superpowers in less than 60 seconds!

There were SO MANY of you who truly THRIVED alongside this challenge! I saw @Shalynn Etchart grow in confidence in her brand voice (especially with DTC's), @Janice Elmore's message and content is becoming more magnetic and @Nikki Ashley becoming more consistent AND showing her face more! So hard to name a winner when so many of you did SO INCREDIBLE,.......... but I think the woman who truly transformed her marketing from before this challenge to finalizing this challenge was @Shayna Deal! I also want to brag on her MENTAL GAME because one of her weekly wins was that she's been creating and building the binge worthy page for her future followers and that is the BEST PERSPECTIVE! So many wait "until they have more followers" and this keeps them stuck. With under 200 followers, @Shayna Deal has grown her clients, her group, her confidence, her brand voice and it is VERY CLEAR to see who she serves when binging her content from the last 30 days! She even is using the 30 day challenge as a guide to create her next 30 days of content to make sure all 4 buyer phases are covered! Congrats Shayna! I'll send you my calendly link and get you booked for a 1:1 with me after LIVE CLASS today!!! Way to go everyone! I think this challenge was a major success for the group altogether!

If you want to go back through, utilize with another one of your pages, etc. You can access and download straight from the classroom!