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Most beginners fail at digital products… here’s the game Changer
I’ve watched so many people get stuck trying to sell digital products. They pick a niche, create something, post it… and nothing happens It’s frustrating, but not because of the product, It’s because their setup doesn’t actually support growth. I switched to Shopify and suddenly things clicked: Everything in one place—store, checkout, delivery Customers trust it instantly I can sell digital products alongside physical items without juggling 10 platforms. The freedom is crazy: I can work from anywhere, Take time off for family or travel And still make money while I sleep Beginners can start small, Even just a single product And grow it into their main income Curious how to set it up in a way that actually works from day one??? Happy to answer questions if anyone’s curious.
No money to start?
Then this matters: - free tools - existing demand - placement Everything else is noise.
🚨 If your Instagram highlights aren’t doing this… you’re leaving sales on the table
Most people treat highlights like a junk drawer. Random. Outdated. Zero strategy. But your highlights should act like a silent sales funnel that works for you 24/7 — even when you’re not posting. Here’s the exact beginner-friendly highlight strategy I recommend 👇 ✅ The ONLY 5 Highlights You Need (Especially as a Beginner) 1️⃣ START HERE This is your welcome mat. - Who you help - What problem you solve - What result you guide people to 💡 Think: “If someone only watched this highlight, would they understand why to follow me?” 2️⃣ MY STORY People buy from people. - Why you started - What wasn’t working before - What changed You don’t need a dramatic story — just a relatable one. 3️⃣ FREE TRAINING This is HUGE. - Your free course - Free workshop - Free resource This is where warm followers turn into actual leads. 4️⃣ PROOF / WINS Even beginner proof counts: - Testimonials - First sales - Student messages - Your own progress Proof builds trust faster than any caption ever will. 5️⃣ NEXT STEP Don’t assume people know what to do. - “Start here” - “Join this” - “This is your next move” Clarity converts. This should lead to your CORE OFFER. 🧠 BONUS: Copy-Paste ChatGPT Prompts to Build These FAST Use these exact prompts 👇 Prompt #1 – START HERE “Act as a digital marketing coach. Write 5 short Instagram story slides explaining who I help, what problem I solve, and the result I help them achieve in simple, beginner-friendly language.” Prompt #2 – MY STORY “Help me write a relatable Instagram story sequence about why I started my online business, what wasn’t working before, and how digital products changed things for me.” Prompt #3 – FREE TRAINING “Write a 4-slide Instagram story sequence that invites people to join my free training, explains what they’ll learn, and why it’s the best place to start.” Prompt #4 – PROOF “Turn this testimonial/result into a short Instagram story sequence that builds trust and encourages action: [paste proof].”
📊 The 4 Stages of a Digital Business (and what ACTUALLY matters in each)
Stage 1: Foundation Your only goals: ✔ understand how digital products work ✔ choose one income path ✔ set up one simple offer ❌ You do NOT need: • branding perfection • complex funnels • multiple platforms Focus: learning + clarity Stage 2: Visibility Now it’s time to: ✔ create consistent content ✔ talk about one problem you solve ✔ invite people to ONE next step ❌ You still don’t need: • ads • fancy websites • multiple products Focus: showing up + messaging Stage 3: Conversion Here’s where money starts to flow. ✔ improve your offer tighten your messaging ✔ build simple systems ❌ Still not required: • big teams • advanced tech • constant launches Focus: making it easier for people to say yes Stage 4: Scale Only after sales are consistent: ✔ automation ✔ advanced funnels ✔ upsells + expansion This is where people try to start — and why they burn out. ⚠️ The biggest mistake I see People in Stage 1 trying to run Stage 4 strategies. That creates: • overwhelm • confusion • zero momentum Progress comes from matching your actions to your stage. 💡 Ask yourself this today: What stage am I actually in — and am I working on the right things for it? That clarity alone can save you months of spinning your wheels. 💬 Comment “STAGE” if this helped you see your business differently today. This is exactly how we simplify growth inside DPA — no fluff, just the right steps at the right time.
A client lesson (no names):
One of my clients came to me feeling stuck. Not because she wasn’t smart. Not because she wasn’t trying. But because she was doing too much… She had: • multiple ideas • half-built offers • content going in 10 directions • and a LOT of pressure to “figure it all out” So we did something very unsexy: 👉 We stripped everything back to ONE clear path. One audience. One simple offer. One way to bring people in. One next step to sell. & now she is full of clarity and making daily sales with her digital products. And here’s the lesson I want you to hear: Most people don’t need more information. They need fewer decisions. Once she stopped bouncing between strategies and started following a single system, things clicked fast: • confidence went up • content got easier • decisions stopped feeling heavy • momentum finally showed up Nothing magical changed. No fancy funnel. No 37-step strategy. Just clarity + commitment. If you’re feeling overwhelmed right now, ask yourself: 👉 Am I stuck because I don’t know enough… or because I’m trying to do everything at once? Simplifying is not “playing small.” It’s how real businesses are built. And if you want help finding your simple path — that’s literally what this community is for. 💬💛
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Digital Products Academy
skool.com/digital-products-academy-3815
A community helping beginners launch simple, profitable digital product businesses without tech overwhelm.
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