I watched a branding video this morning, and one of the focuses was on how we present ourselves to the clients, and in our case, our patients he discussed four primary types: hero, guide, villain, and then finally victim. No, of course we will not be the victims or the villains in our patient story I hope that’s the case anyway They guide me to thinking about us as providers in which of the two are we heroes or guides after a while of wondering I decided to stick with both at times we are the hero in our patient stories when an emergency and then hopefully act more as a guide, most of the time to guide them on a path of better health And better life As for me my role with this community I see it leaning towards guide significantly, however, if what I’d know and can teach you save your career that would be great by me

I created this message for my live talk to dentists on Monday night. This is a foundational truth of why I am doing what I do for you guys.

Welcome to the New Year-here's to renewed enthusiasm to having the best life we can!