As a speaker, you deliver a number of messages with your training. Some education, some seeding, hopefully lots of influence, and closing. As we want our business to be successful. And cash flow (sales) is the lifeblood of the business. There are dozens of techniques in the skill of influence. One of them is Themes and Hypnotic Rhythm. Mini little messages that remind folks, or stick in people's minds. I learned this originally from Les Brown, where in a presentation, he dropped a line that was memorable. Like, you got to be HUNGRY. Later on, lots of other speakers' "banter" and memorable statements. Such as: When you Learn, you earn. One Decision, One Action, One Choice Fear take a step. Short messages that are memorable and stick in the mind.

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