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Jun '25 • Tips! 💡
The Power of Consistent Thumbnail Colours 🎨
Hey,
If you’ve been scrolling through YouTube lately, you’ve probably noticed how some creators’ videos just pop out of the feed, even amidst the chaos of thumbnails.
One creator who’s mastered this is Jon Youshaei, and his secret weapon? A consistent colour scheme in his thumbnails.
The Technique:
Jon keeps one colour consistent across thumbnails (e.g., “$10M Drama” or interviews), helping viewers spot his content instantly.
Why It’s Powerful:
- Brand Recognition: A 2021 study shows consistent colours boost recognition by 33%.
- Higher CTR: VidIQ data suggests a 20% CTR increase with recognisable cues.
- Loyalty: Familiarity builds trust and repeat views.
- Stands Out: A unique colour cuts through the feed’s noise.
How to Apply It:
- Pick a signature colour (e.g., teal or red).
- Use it in every thumbnail.
- Test with YouTube Analytics and stick with it.
My Take:
Jon’s decent view count shows consistency beats flashy variety.
I’m trying teal next—anyone else in?
Share your thoughts or colour picks below!
Cheers,
Des
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21 comments
The Power of Consistent Thumbnail Colours 🎨
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