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wish I did THIS sooner for my course biz 🥹
I've been selling online courses for over 10+ years now and ​these are the 3 strategies I wish I had implemented sooner.​ I don’t believe in “mistakes” or “regrets”, but I DO wish I had known how impactful these 3 things were so I wouldn’t have procrastinated and put it off so long. Because once I did these 3 things, everything I was doing amplified like WOAH! If you’ve hit a revenue plateau or ceiling, or just feel stuck not knowing what exactly is going to catapult you to the next level, this is what I would focus on (and what I tell my multi-million dollar clients too). I’ve been doing this for 10+ years and worked with thousands of students and clients, so I know what really moves the needle and what doesn’t. ➡️ ​Read the full blog post here​ and find this episode of the Mariah Coz Show on your favorite podcast app In this episode: - What I recommend you do first + next if revenue has plateaued - The 3 biggest opportunities you have to increase sales + revenue now - Which offer type brings in the most revenue (from 10 years of data) - and the tradeoffs that come with it - The 1 big shift that changed the trajectory of my business 10 years ago - My $15k “mistake” and how I turned it around - The low ticket offer strategy I resisted for way too long - then exploded our sales - The “order of operations” to unlock your next level __ 🔥 LIVE, 8-Week Profit Architecture Accelerator coaching cohort + live calls start SOON! A $12,000 value... included when you ​join Profit Architecture today​ 🎉 Join NOW to get these live group calls and support - I won’t be doing this again. We officially kick off March 4th - but you can get started TODAY. I break down all the details on this ​podcast about the 8-Week LIVE Accelerator​ ⚠️ The sooner you join, the more bonus time you get in the program
I have something they don't have 🤫
Why are course creators + CEOs who are already making $2M, $10M (even $100M+) joining ​Profit Architecture​ and hiring me as their private strategist? They're already making tons of revenue. They have a bit of fame. A full team. They get invited to all the fancy dinners, stages and events. They've got it all going for them! So you might be wondering, why do they hire me and join my programs? Well...I have something they don't have 🤫 Something they *really* want. What is it? 📆 A completely clear calendar (bliss) 💯 An asynchronous business model that fits around my life 📵 Zero zoom calls - no sales calls, no client or team calls 🔑 High profit margins, not just high revenue (revenue does not equal profit at scale!) 💎 Simple systems for enrolling clients without sales calls, on evergreen every day 👀 My ear to the ground and an eye for huge opportunities they are missing Those who are seeing huge success in their business look at how we do things around here and immediately know "I have to learn how she's doing that..." In today's episode, I’m sharing a big lesson inspired by a conversation with one of my multi-million dollar clients - it might just be the reminder you needed today too. If you’ve ever felt like a "small fish", or like you don’t “belong” in the rooms you find yourself in, or you just need a reminder about how special what you do is…this is for you. ➡️ ​Read the full blog post here​ or find this episode of the Mariah Coz Show on your favorite podcast app. Look - you can learn how to make a million in a million different ways from a million different people. The reason people choose to work with us to grow their course + coaching businesses, is because they want to do it differently. ✅ On evergreen for daily sales ✅ With no calls on their calendar + no sales calls ✅ Async business model to support their clients no matter their schedule ✅ Focused on profit, not just top line revenue
I have something they don't have 🤫
you're a person, not a product ❤️
Today's podcast episode will shift how you do just about everything in your marketing... This is one of those things that once you see it, you can’t unsee it and you’ll wonder how you have gone this long without realizing it! ➡️ ​Read the full blog post here ​and find this episode of the Mariah Coz Show on your favorite podcast app So much of the burnout, resentment, and growing pains that people experience as course creators, coaches and CEOs is because they don’t make this shift sooner. They aren’t even aware of the shift and how their marketing is creating more of this “problem”. I shifted into a business model that puts the focus on my frameworks, processes, resources and IP - rather than my time, energy, attention or personality. It’s all about leading with your process, your method, the outcome of what you teach and using that as the cornerstone of your marketing, rather than how much access, time, or attention they get from YOU yourself as an individual. This simple shift will set you free! In this episode: - The shift all of my multi-million dollar clients are making right now - How to break through a revenue plateau or ceiling with this shift - Why things feel so heavy and overwhelming and how to turn it around - Specific tweaks to make to your copy, marketing and language right away - The Commoditization and Commodification of your personality, products and time and how to stop it - The life-changing freedom that comes from a framework-focused approach 🚀 ICYMI: LIVE, 8-Week Profit Architecture Accelerator coaching cohort with live calls and more - starting soon! This is a $12,000 value... included when you ​join Profit Architecture today​ 🎉 ⏰ But you need to join NOW to get these live group calls and support - because I won’t be doing this again! This is your chance to get live support + calls with a 7-figure CEO, who has taught over 16k+ students online, with a decade of experience as the strategist behind the biggest names in online courses (my clients' businesses range from $100K-$100M!).
you're a person, not a product ❤️
NEW! 2024 "year in review" podcast 🔥
It’s time for another “Year in Review”! In this episode, I recap 2024 - what went well, what didn’t work out, where we landed and what changed everything for us this year. It’s full of juicy lessons learned and behind-the-scenes stories I haven’t shared, so grab some tea and enjoy! ☕ I run a 7-figure course business with no zoom calls on my calendar, 1 team member, working <14 hours/week. It’s really simple. We focus on evergreen sales. We do 1-2 launches per year. I love the creativity I get to bring to my work. ➡️​ Read the blog + listen to the Mariah Coz Show on your podcast app​ In this episode: - The two very distinct “halves” of 2024 - My “line in the sand” moment that changed everything - The “how” matters more than ever: finding a sustainable way to run your business - Unlocking my personal power and reclaiming “annoying” to blow up our sales - Evergreen funnels, launches, mistakes and more - The decision that lit a fire under my butt and actually paid off - “Low Ticket for Leads, Premium for Profit” - Realizing there is no endgame and why I’m cool with that ICYMI: We are hosting a LIVE 8-Week Profit Architecture Accelerator in March and April where you can join us to Create (or Refine), Launch (or Relaunch), and Go Evergreen with a Course, Program or Product in 8 Weeks! This is a $12,000 value... included when you ​join Profit Architecture today​ 🎉 There will be: ✅ LIVE coaching calls with me, Mariah (attend live or pre-submit a question and catch the timestamped replay, in video or podcast format) ✅ Special guest teachers ✅ A Client Showcase at the end where we’ll promote your offer, landing page, or opt in to our audience* ​All the details (and special bonuses) are on the Profit Architecture page!​ I break down all the details of this HUGE announcement on my ​new podcast episode about the 8-Week LIVE Accelerator, how it works, what we'll be doing and more​
what I'm doing in 2025 🧐 [new podcast!]
In this episode, I’m sharing the 4 simple things I’m focused on in 2025. I shared a tiny bit about this on social media the other day, and realized hey I should dive a little deeper with this! My plan for 2025 is so simple. ✅ Run ads to low ticket products ✅ Those low ticket products automatically upgrade to my premium programs (a la my “Evergreen Every Day” style funnels) ✅ Send 3 tiny, short emails per week to my list (my 3X Micro-Content strategy) ✅ Host *one* big, fun, creative launch event And that's it 🙂 I've mapped out my schedule to do it all in less than 12 hours a week. It’s super simple and chill. So in this episode, I’m diving more into why I’m focused on these 4 things and how I’m approaching them. ➡️ Read the full blog post here or find this episode of the Mariah Coz Show on your favorite podcast app! In this episode: - My super simple plan for 2025 - The 4 bullet points I’m focused on for next year - How my 10 year biz-a-versary has me reflecting on next year - The unique way I approach my 1x/year live launch - Why I’m doubling down on ads - Two experiments we’ll be testing in the new year - Doing more of what works and not looking for more to do (aka, enoughness) 🔥 Watch the free masterclass I mentioned in the episode and join us in Profit Architecture here: mariahcoz.com/profit 🔗 Resources + Links: - Visit the site - www.mariahcoz.com  - Shop - www.mariahcoz.com/shop  - Blog - www.mariahcoz.com/blog   - The Newsletter - www.mariahcoz.com/join
what I'm doing in 2025 🧐 [new podcast!]
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