Jan 14 • General discussion
Pipeline Development
Pipeline development and pipeline management are two of the most important aspects of your business, if not the most important aspects of your business (other than cash flow management, but that is a function of pipeline management).
You can fill your pipeline to the brim, get stuck in fulfillment mode, then completely forget to continue prospecting. Once you're out of fulfillment mode, you look up and realize your pipeline is completely anemic and you don't know where your next project is coming from or when the next check is coming in.
Having a pipeline so full that it's bursting at the seams should be the goal of every single business. We do this by constantly adding new people to our outreach sequences, adding new relationships into a nurture campaign, and reaching out to multiple different layers of decision makers inside of every ICP company.
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Pipeline Development
skool.com/cool-roofs-4793
Helping service businesses create long-term sustainability through outbound lead generation, sales pipeline development, and follow-up solutions.
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