Dec '24 • General discussion
Data Points for Commercial Clients
Here are a few touch points for:
- Prospects
- Current leads (in a sales phase inside of your pipeline)
- Long term follow up (monthly emails to decision makers)
The FRED is Federal Reserve Economic Data and can be a major source of quality information for both current clients and prospects that show you as an authority figure, someone who is looking out for their best interests, and honestly as a way to justify bids without having to justify bids.
The link above shows 37 different data sources that include roofing labor statistics/costs and material costs involved in the roofing industry.
These are updated monthly and can be embedded onto your website, email follow up campaigns, and other marketing materials. Although it is pretty boring info, having data like this helps build trust and authority with high level decision makers inside of those companies with $100m+ in assets under management.
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Data Points for Commercial Clients
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Helping service businesses create long-term sustainability through outbound lead generation, sales pipeline development, and follow-up solutions.
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