This year I’m planning to focus on teaching how AI actually works inside e-commerce. I’m using e-commerce as the main example because when it’s set up properly, it ends up doing most of the heavy lifting — your print assets, social content, and product visuals all flow from it. Having direct control over your own images and assets without relying on photo shoots or external creatives is simpler than most people expect once the system is clear.

You’re early — and that’s intentional. The full Concept Studio modules begin rolling out Monday, January 5. Between now and then, you’ll see setup posts, orientation notes, and early discussions. If you’re here now, you’re in the first group building this live. Nothing to prepare yet. Pick one product you want to work on — we’ll start there. — Rob