3d • 7 DAY CHALLENGE
MONDAY APRIL 27 — Day 1. Business week.
Here is the truth about every business that has stopped growing.
There is a decision that is not being made.
Not a strategy that is missing. Not a hire that needs to happen. Not a market problem or a pricing problem or a brand problem.
A decision.
One specific decision that the man running the business already knows needs to be made and has been carrying around for weeks or months or in some cases years.
And every single day that decision does not get made, the business pays for it.
In revenue it did not collect.
In team members who performed below standard because nobody addressed it.
In clients who left quietly because the experience was inconsistent.
In opportunities that had an expiration date and expired while the decision was still pending.
I spent years inside my contracting business making this exact mistake.
I would see the problem clearly.
I knew what the right move was.
And I would walk around it.
Assess it from every angle.
Talk myself into waiting for more information or better timing or a cleaner situation.
What I was actually doing was negotiating with myself.
And every negotiation I won against making the decision was a loss for the business.
The man who builds something significant is not necessarily smarter or more talented than the man who stays stuck.
He just makes the decision faster and lives with it fully.
He does not revisit it every morning.
He makes it, executes it, and moves to the next one.
Here is Day 1 of the business challenge.
I want you to name the decision you have been negotiating with yourself about inside your business.
The one you already know the answer to.
Not the complex strategic question with seventeen variables.
The one that is actually simple and you have made complicated because making it requires you to do something uncomfortable.
Write it in one sentence in the comments.
Then write the date you are making it by.
Not someday.
A date.
Your brothers are watching and this community does not let dates slide.
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MONDAY APRIL 27 — Day 1. Business week.
skool.com/build-community
Build the man first. The body. The identity. The business. The wealth. Brotherhood for men who are done drifting and ready to build.
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