For those struggling to get clients with cold email
If you do cold email to sign AAA clients then your likely struggling becuase there’s no actual campaign behind it.
I used to just:
  • scrape some leads
  • write a quick email
  • send it out
and hope it landed.
No real thought behind:
  • who it’s for
  • what angle I’m taking
  • why they’d even reply
so yeah… barely got responses.
Once I actually started planning it properly, replies became way more consistent.
I wrote a quick breakdown of how I think about it now — mostly from mistakes I made early on so you don’t end up sending a bunch of emails that were never gonna work anyway.
You can access the guide here.
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1 comment
Ollie Rudek
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For those struggling to get clients with cold email
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