Should You Be Using AI? · Action Academy

May 15 • General

Should You Be Using AI?

I was talking with

this week about the Duolingo scandal (they're shifting to an AI first model) and the backlash surrounding it. Audience perception of AI was my Master's thesis so this is a huge area of interest to me. My most important finding was: company size has a major effect on consumer's negativity towards AI. They don't like when major companies with the resources to hire skilled workers are implementing AI but they don't care if it's a small company that needs help getting an edge.

That being said- this grace mostly extended to using Chatbots and they were overly critical of image generations. So here's how you can use it in content creation without angering your audience:

Captions and Title Generation
Search Engine Optimization
Scripting
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How do you feel about AI first models and are you using AI in your business? Let me know in the comments1

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