Substack / e-mail marketing options
Hi! I hope this is "not" the wrong place to ask... I've read so many interesting people around here that I thought some of you could have an angle here. I started using substack recently because it doesn't charge you to send emails and it already has people that can find you. My idea was, from the beginning, to use it to keep a mailing list of people I could eventually try to convince to sell them my course... and I admit I did NOT read the TOS (I just assumed it said pretty much what anyone else says)... Yesterday I found a couple of people complaining because substack has started to suspend "lots" (?) of people for posting links within their posts... like: "I can't even link to my book? how am I gonna tell people to find my book to buy it?" THEN I read the TOS and yes, it says there that substack is NOT meant to be used for email marketing... so, I am probably already violating the TOS with my occasional mails, since I am trying to sell outside of substack. So... alternatives? Now, a blog... yes, I know people is divided in between: "blogs are dead because people don't google anymore, nonetheless read", and "blogs are ok"... and you need to do some SEO (which substack lacks, anyway) Then there is LinkedIn... which also has people there who might find you... but I "think" has a character limit on your text. And of course there are mailing services, highly cost mailing services... which is what made substack attractive to begin with. And, having a blog means you need to create a lead magnet for people to be willing to share their emails... So, yes... more work... (what can I offer for free if most of what I do online is already there for free on YT?) I have also noticed some people have started communities like this one, and it seems like a nice way of keeping people around, but I find it somewhat hard for people to want to join anoooother platform (login + psw), and then remember there is this platform, and then engage there... and even though I am in different skool communities now, it does not seem to be a place where people are trying something like the email marketing stuff... so, maybe it is not what I am looking for either?