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5d • General discussion
THE FIVE-SECOND COMMUNITY CARD TEST
Show your Discovery card…
Then ask:
“What do you think this community helps people do?”
Do not explain it first.
Their answer will show you what the card actually communicated—not what you meant for it to communicate.
Then respond with:
• What you wanted them to understand
• One change you may test
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THE FIVE-SECOND COMMUNITY CARD TEST
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