Turn Cyber Monday Into Your Most Profitable Day of the Year While most sellers waste budget on Black Friday, the pros know that Cyber Monday is where the real money is made. In this course, you’ll learn how to catch the “second surge” of search traffic, retarget Black Friday visitors, and use brand, category, ASIN, video, and retargeting campaigns to drive maximum ROI. You’ll walk away with a repeatable PPC system you can plug into every Q4.

Most Amazon sellers fall into the same trap: chasing clicks, chasing low ACOS, and chasing traffic that looks good on paper but does nothing for long-term profit. This course teaches the profit-first Amazon PPC system used by advanced sellers and professional ad managers—an approach built on data, Target CPC, and traffic value, not guesswork or “bid high and hope” strategies.

This course teaches the four-phase Amazon advertising system that turns the same budget into real growth. Learn how to allocate spend across introduction, growth, maturity, and decline stages, control CPC with profit-based bidding, scale ranking efficiently, and eliminate wasted spend. A complete framework to launch, grow, and sustain profitable products.

This course shows you how to turn Amazon Auto Campaigns into a high-precision keyword discovery engine. You’ll learn how to structure Auto campaigns correctly, split targeting types, optimize bids, manage negatives, and steadily surface high-intent terms to scale with Manual campaigns. By understanding Amazon’s core ad logic, you’ll build a cleaner keyword pool, reduce CPC, and improve long-term ROI. Ideal for sellers who want a smarter, data-driven PPC system that consistently drives growth.

This course teaches you how to lower Amazon CPC and ACoS by optimizing bidding time, leveraging low-competition traffic windows, applying advanced placement and waterfall bidding strategies. You’ll learn how to analyze search-term data, structure SKAG campaigns, adjust Top-of-Search placement, and preserve budget for high-conversion hours. By mastering time-based bidding logic, you’ll significantly reduce ad costs while improving keyword performance and overall campaign efficiency.

This course teaches you how to analyze and optimize Amazon ad and organic ranking by understanding top-of-search competition, ad placement dynamics, and cost-efficiency strategies. You’ll learn when to maintain premium positions, when to lower bids, how to balance ACoS with ranking goals. Through smart budget control, bid adjustments, and placement tuning, you'll discover how to reduce CPC, stabilize rankings, and maximize overall advertising efficiency.

This course teaches you how to identify and avoid “fake bestseller signals” in Amazon advertising—short-term performance spikes that cannot scale and often lead to wasted budget and collapsing ACoS. You’ll learn the four major causes of misleading data, how to separate organic influence from true ad performance, and how to evaluate trends, sample size, scalability, and category-driven traffic. You’ll scale only on real, sustainable signals and protect your listing from costly misjudgments.

This course reveals the core logic of TACoS optimization and how Amazon advertising truly drives long-term brand profitability. You’ll learn the difference between ACoS and TACoS, how ads influence organic ranking, and the three lifecycle stages of TACoS improvement—from launch, to synergistic growth, to maturity. You will understand how to use advertising not as a cost, but as a profit-lever that strengthens organic sales and stabilizes your listing over time.

This course teaches you how to diagnose the root cause of “high clicks but no sales” in Amazon advertising by mastering the ad-funnel logic from impressions to conversion. You’ll learn how to analyze CTR and CVR to identify funnel leakage, fix mismatched ad messaging, strengthen listing conversion power, and remove low-intent traffic. Through keyword refinement, listing optimization, and targeted traffic strategies, you’ll transform wasted clicks into profitable conversions.

This course teaches you how to allocate Amazon advertising budgets based on the product lifecycle—launch, growth, maturity, and decline. You’ll learn how ads shift from data exploration to keyword ranking, profit optimization, and inventory clearance. Through strategic budget distribution, bidding logic, and cross-phase optimization, you’ll understand how to turn advertising from a cost into a long-term growth lever that strengthens ranking, profitability, and overall operational efficiency.

This course teaches you how to use Competitor ASIN Targeting to capture high-intent traffic directly from rival product pages and search placements. You’ll learn how to select high-value competitor ASINs, structure targeting campaigns, optimize bids based on performance, apply negative targeting, and build layered traffic strategies. By mastering these techniques, you’ll improve conversion rates, expand market share, and turn competitor traffic into your most powerful growth engine.

This course teaches you how to optimize Amazon advertising through the three-stage funnel: Exposure, Click, and Conversion. You’ll learn how to improve visibility through keyword and targeting strategies, increase CTR with better creatives and placement, and boost conversions by enhancing listing quality, pricing, reviews, and ad types. Through data-driven analysis and continuous optimization, you’ll build a highly efficient advertising system that maximizes ROI and drives sustainable growth.

This course teaches you how to read Amazon ads like a product “lifecycle dashboard.” By understanding how impressions, clicks, and conversions shift across Launch, Growth, Mature, and Decline stages, you’ll learn exactly how to adjust bids, budgets, targeting, and creatives to maximize efficiency and long-term profitability. Instead of chasing ACoS, you’ll use ad data to guide strategy, strengthen organic rank, and turn ads into a true growth engine.

This course teaches you a 2025-ready Amazon ad budgeting system built on goal alignment, campaign structuring, automation tools, and dynamic optimization. You’ll learn how to allocate spend by lifecycle stage, design scalable campaign groups, use Budget Rules and Cost Controls, and shift budgets based on performance signals like ACoS, TACoS, CTR, and CVR. Master how to stretch limited budget, maximize ROI, and turn ad spend into a strategic growth engine.

This course teaches you the complete strategic framework for deciding when to bid on your own brand keywords. You’ll learn how to balance offense and defense, protect brand traffic from competitors, leverage high-intent search terms for profitability, and identify when brand ads create true incremental value. Through practical scenarios and data-driven decision rules, you’ll master how to allocate budget wisely and turn brand keyword bidding into a powerful competitive advantage.

Learn the four-stage system for accelerating Amazon new product launches. Master signal building, ad structuring, keyword strategy, CTR/CVR optimization, and scaling techniques to escape the cold-start phase quickly and lift organic ranking with minimal wasted spend.

This course teaches you how to use Amazon Phrase Match to balance traffic volume and relevance for stronger ad performance. You’ll learn how the match type works, when to use it, and how to identify profitable long-tail variations. We break down keyword testing frameworks, budgeting strategy, negative keyword control, and category-specific best practices. By the end, you’ll know how to scale campaigns efficiently, reduce wasted spend, and build a high-ROI keyword structure using Phrase Match

This course teaches you how to master Amazon Sponsored Products bidding by strategically applying Fixed Bids, Dynamic Up & Down, and Dynamic Down Only. You’ll learn when each bid type performs best, how to control costs, scale profitable keywords, reduce wasted spend, and adjust bidding based on lifecycle stages and competition. Perfect for sellers who want smarter budgeting, stronger ROI, and data-driven bidding precision.

This course reveals the critical bidding logic behind Amazon Sponsored Products—why raising or lowering bids at the wrong time can silently burn your budget, and how to use data-driven adjustments to control ACoS, boost conversions, and scale profitably. You’ll learn when to bid aggressively, when to cut back, how to read keyword signals, and how to balance traffic vs. cost like a true Amazon advertising pro.

This course teaches you how to master Amazon SP match types—Exact, Phrase, Broad, and Auto—to build a data-driven advertising structure that lowers costs and increases conversions. You’ll learn when to use each match type, how to expand keywords efficiently, how to eliminate wasted spend, and how to create a funnel-style campaign that boosts ranking and profitability. Perfect for sellers who want to scale ads with precision instead of guesswork.

Course Description This mini-course teaches you how to use Amazon Broad Match to dramatically expand traffic, uncover new high-value keywords, and accelerate product growth. You’ll learn how Amazon interprets search intent, how to control costs with negative keywords, and how to turn broad, exploratory traffic into profitable conversions. Ideal for new and experienced sellers looking to scale efficiently, build a smart keyword expansion system that consistently drives incremental sales.

This course teaches Amazon sellers how to use Broad Match correctly to unlock hidden traffic, discover profitable long-tail keywords, and accelerate new product growth. You’ll learn how Amazon’s semantic matching works, how to filter out irrelevant traffic, and how to turn Broad Match into a data engine that improves your Exact and Phrase Match campaigns. Master this strategy to expand reach, reduce wasted spend, and boost overall ROI.

This course reveals the complete lifecycle strategy for non-standard Amazon products—how to launch fast, test efficiently, scale aggressively, and maximize profit before demand fades. You’ll learn the three-stage ad framework, how to identify winning vs. failing products through data signals, and how to use SP ads to validate styles, tag your listings, and accelerate growth. Perfect for sellers who want faster breakthroughs and higher ROI in competitive niches.

This course teaches you how to stabilize your Amazon ads when conversion rates drop—especially during seasonal shifts. You’ll learn how to diagnose whether the problem comes from the market or your listing, how to restructure campaigns based on “profit vs. market share” goals, and how to balance CPC and CVR to prevent ACoS from spiraling. Perfect for sellers who want practical, data-driven tactics to keep ads profitable under changing market conditions.

Course Description: This course teaches you how to master Amazon Display Ads through audience-driven strategies instead of traditional keyword-only approaches. You’ll learn how to target brand audiences, category audiences, and high-intent shoppers to increase conversions, lower wasted spend, and improve market share. We break down remarketing, creative strategies, and layered targeting so you can scale efficiently while controlling ACOS and driving long-term growth.

This course teaches Amazon sellers how to master advertising for standard products using a precision-driven approach. You’ll learn how to identify core keywords, structure SKAG campaigns, allocate budgets efficiently, and scale high-intent traffic while controlling ACoS. We’ll cover lifecycle-based strategies—from launch to maturity—and show you how to optimize with data, long-tail testing, and negative keywords.

This course breaks down how to win with Amazon standard products by focusing on two core levers: conversion rate and organic ranking. You’ll learn how to structure ads, select and prioritize keywords, control ACoS, and use paid traffic to consistently unlock scalable, profitable organic sales in highly competitive categories.

This course breaks down how standard-product traffic really works on Amazon and how to win in highly competitive categories. Learn how to analyze category traffic, research competitors, control ad costs on core keywords, and build a scalable advertising structure that drives conversions and sustainable organic growth.

This course breaks down how to run high-performing Amazon ads for standard products. You’ll learn how to build the right campaign structure, control ACoS with data-driven decisions, and adjust strategies across product stages. Master keyword targeting, budget allocation, and optimization techniques to drive consistent traffic, stable conversions, and long-term profitability.

This course breaks down a proven advertising system for Amazon standard products. Learn how to structure SP, SB, and SD campaigns across product life cycles, control ACoS with data-driven decisions, and scale profitably in competitive, high-CPC categories. Built for sellers who want stable rankings, efficient spend, and repeatable growth.