Let me show you something that genuinely surprised me when I first saw it. Udemy has over 70 million students. Not 70,000. Not 700,000. Seventy. Million. And that's one platform. There's also Skillshare, Teachable, Thinkific, Kajabi, Coursera, and a dozen others — plus the option to sell directly. Here's why that number matters for you: Even the most niche topic you can imagine — let's say "watercolour painting for left-handed adults over 50" — represents tens of thousands of potential students on a platform that size. You don't need everyone. You need enough. A course that sells to 200 students a year at £20 each is £4,000. Passive. Recurring. From something you made once. For most people reading this, that's not a business — it's a bonus. A side income that rewards knowledge you already have. The question was never whether anyone would buy it. The question is: are you going to make it available for them to find? What's the niche you think is "too small"? Tell me below — I'll bet you it isn't. 👇

In 3 days, I'm dropping the complete 12-week framework for launching a profitable course business in 2026. But before I do, I need to warn you about the three mistakes that kill most course businesses before they ever get off the ground. I've seen these patterns destroy momentum for smart, talented people who absolutely had what it takes to succeed. Don't let them get you too. MISTAKE #1: Building before validating The graveyard of online courses is filled with beautiful, comprehensive programs that nobody wanted to buy. These creators spent 3-6 months perfecting their content, only to launch to zero. The problem? They never confirmed anyone would actually pay for what they were building. In the framework dropping January 1st, Week 2 is entirely focused on validation. You'll learn exactly how to confirm demand BEFORE you invest serious time in creation. MISTAKE #2: Trying to teach everything "I'll make my course more valuable by including more content!" Wrong. Students don't want a 47-hour encyclopedia. They want a clear path from Point A to Point B. The most profitable courses solve ONE specific problem for a particular person. Week 3 of the framework covers competitive analysis and outcome mapping—so you'll know exactly what to include (and what to leave out). MISTAKE #3: Ignoring AI in 2026 This one breaks my heart. I see creators spending 40+ hours writing scripts that AI could draft in 40 minutes. I see them struggling with a tech setup that no-code tools could solve in an afternoon. I see them creating every asset from scratch when AI can generate professional materials instantly. AI isn't replacing course creators—it's giving massive advantages to the ones who learn to use it. Every single week of my framework includes specific AI tool recommendations and prompts. By the end of 12 weeks, you'll have a complete AI-powered course creation system. The framework drops in 3 days. It's entirely free for community members. And it might be the most valuable thing I release all year.

It’s time to celebrate your wins — big or small. Did you :🎉 Finish writing a module? 🎉 Use AI to speed up production? 🎉 Publish a lesson? 🎉 Map out a marketing plan? 🎉 Get your first student? Post it below!Momentum comes from recognising your progress — and we want to cheer you on. 🙌