🛑 Why Your Content Isn’t Converting (and why posting more won’t fix it!)
☎️ On tonight’s Ambassador call: You’ve been taught “content pillars”: Educational, relatable, and inspirational. And you’ve been consistent in posting, but your content isn’t converting into sales. Now if you start thinking: • the algorithm hates you • you’re not consistent enough (you need more output) • you haven’t found the “right” hook or strategy yet OR • God is withholding favor from you Those are the surface explanations for those operating from identity lack. They are searching answers in external circumstances to justify the internal inadequacy and wondering why nothing’s working. Here’s what’s actually happening: Your content is informative, but not interruptive enough to invite a transformation. It’s encouraging, but not formative for your ideal client, so they hire someone else. It’s safe, but not activating or moving her towards a purchasing decision. So she nods. People agree. They like. They save. They want to “support” you externally, not pay you. They say, “this is SO good” in the comments. And your ego gets a stroke because on the outside it looks like you’re doing AMAZING! 🤩 …Rarely, are your actual customers in your comments section or liking your posts. But you still THINK they are. Because that’s the worldly lie you’ve been sold based on unchecked pride. But the 💰 isn’t moving and so you get discouraged. Here’s the Truth I won’t withhold from you: Information doesn’t create buyers. Recognition does. Most content teaches, informs, or inspires. Very little content REVEALS. And people don’t buy when they understand YOU. They buy when they see themselves, their split, their tension, and their readiness inside of your embodied work. ⚠️ This is the part most entrepreneurs avoid: They’re still operating like content creators, with “content pillars” that aren’t converting. But if your content never creates internal friction, it will never create forward motion. Jesus didn’t just inform crowds. He interrupted patterns, exposed identity gaps, offered His embodied solution, used storytelling, and then invited decision.