So we recently ran a test for our new outbound system on Instagram... Here's the KPI breakdown for anyone who needs the stats for motivation purposes: Outreaches: 100,000 DMs - We reached out to 100,000 people 1:1. Replies: 5,500 - We got about 5,500 replies so far from those 100k DMs. - That's roughly 11.45% booking rate. Bookings: 630 calls - We were able to book around 630 calls for this one client of ours so far. Cash collected: $135k - Only SO FAR he collected $135k. - Since his sales cycle is longer than most, I think it'll end up being closer to the $200k mark if we don't book any more appointments. If you need help setting something like this up for yourself, just shoot me a message. Happy to assist!