Hey everyone! It’s Alecia! Born and raised in Detroit, MI — a proud wife, mom, and purpose-driven educator. I’m the founder of Rich & Rooted, a brand dedicated to helping individuals and families build financial wealth from the ground up through homeownership. With over 10 years in the mortgage industry, plus experience in insurance and navigating SBA business loans for natural disasters, I’ve seen firsthand how the right knowledge can transform a family’s financial future. My mission is to make that knowledge accessible, practical, and empowering. I recently joined the Business Builder Club to learn from leaders who understand automated systems, smart workflows, and scalable business strategies. I’m excited to network, collaborate, and grow with this community. @David Iya has clearly mastered this process, and I’m looking forward to learning amazing things from him and everyone here. I’m excited to help you own it, manage it, and multiply it—one key at a time. 🔑🌱

Good day, I am YC from America. I am working on an estate planning educational SAAS for 1st Generation Trustees (Estate Executors & Administrator)! I received an invite from @Duncan Rogoff and am excited to be here!