This one is sitting in the comments of the AI influencer thread and I can feel the stalling from here 😂 AI twin, or a completely made up persona. People have been going back and forth on it for days. So here is the bit nobody says out loud: it is not a personality question. It is a logistics question. Ask yourself one thing 👇 Are you ever, in any circumstance, going to want a real photo of your actual self in this brand? If that is a maybe, go twin. Your twin can wear your face on the days you want it and hide it on the days you do not, and nothing breaks later. If that is a flat no, go fictional. She will be faster to build, faster to change, and you will never once feel weird about posting her. That is the whole decision. Four minutes, not four days. Two things that make it feel harder than it is: ❌ Treating her like she is permanent. She is not. You are allowed to change her in November. ❌ Thinking she needs a full backstory before she posts anything. She needs a look, a vibe, and one thing she talks about. The rest fills itself in. And the part most people get wrong: what makes her recognisable is not her face. It is that ten pieces of content in a row look like they came from the same person. Same colours, same light, same sort of room. That is the thing people actually remember 🤍 I wrote up the recognisable part in full here if you want the long version