I agree with the both answer. If I have to pick one, then Spotify because it is more accessible. I follow a lot of curators and tastemakers on twitter who are always looking for links to people's new drops to listen to. 9 out of 10 times they only accept Spotify or Audiomack links. So those are HUGE opportunities that you could be missing out on if you're not keeping up with your Spotify.

@Kofi King Haha I see how that could be a little confusing the way i wrote it. What I mean is that I follow the Twitter accounts of curators and tastemakers in the music world in general, more specifically focusing on independent artists. But not that they are twitter tastemakers.

Absolutely go for sync as an indie artist! In fact, being a smaller indie artist gives you an advantage to landing placements in many cases. This is simply because the bigger the artist or song is, the more money it's going to cost them to get the rights to use it. for example it might cost $70,000 to use a hit song from a big artist, but just $5,000 to use an unknown song by a smaller artist that fits the vibe they're looking for in that scene/ad/trailer.

@Sancha Mac It depends on the placement, but it absolutely can. Here's a great example of a way to take advantage of this. Let's say a song you already released gets placed into the TV show Grownish. You might notice in the comments under your song on YouTube, some people start saying, "Grownish sent me here". Head over to Google trends, and see where Grownish is trending. Then run targeted ads for your music in those specific places.

You can be an artist at any age, but I don't think that's really what you're asking. Most people asking this question are really asking, "Do I have any real shot of 'making it' if I still haven't 'made it' by a certain age?" The answer to that depends on what you believe "making it" is. There is truly an audience/market for everything, but you have to know what yours is that you're going for. But you have to have the self awareness to know whether or not what you are offering fits your desired audience/market. If yes, then yes, you can make it no matter how old/young you are. If not, then no, you won't make it no matter how young/old you are. Remember, we don't sell music, and we never have. We sell feelings, fantasy, and the occasional physical product. Our music is just the tool needed by tour audience to have those feelings, fantasies, and products. Are you the feeling and fantasy you are selling? Therein lies your answer.

@Kareem Clark I think we agree on this. All I'm saying is that the how you do it looks different. For example, someone starts chasing a career as an artist while they're in college, and they have a very "college party" vibe as an artist. That's not going to work so well after a certain age. At least not seriously, maybe in a meme kinda way it still could. Now that's not to say that person is "too old to make it", they just might need to adjust their angle and allow their vibe to mature wit them. Even the biggest stars do this. Look how much Taylor Swift has evolved over the course of her career.

Like I said to @Joseph Barnes , Cooking is great, and it's one I am planning to use in the future myself! Lot's of options here, starting with an obvious simple recipe time lapse with your music as the sound. You can also do something like a "what I like to eat before I perform" or "...before I head to the studio". Another one I just thought of that could be really dope is, using your music as the sound, create a dish/meal inspired by the song that's playing.

@Juan Ramos Jr I do a co-writing session every week, through my label, that is specifically to write for sync placements. You might already know all this, but just in case, the top tips I've learned are: 1. Don't make a song that is explicitly about what you want it to sync to. For example, if you want to make a song to pitch for an NFL commercial, don't write a song about football. Just focus on writing a good song that captures the feeling/energy/vibe/spirit of football. 2. Try to make your hook and outro a combined 30 seconds if you can. 3. Have a sting at the end. What that is is a some kind of hit in the track or vocal at the end. That automatically lends it a lot better for scene changes, as well as trailer and ad endings. 4. If it's explicit, have a clean version available 5. Don't use samples. Splice is okay, but do something to change it up a bit (shift the pitch, formant shift, chop it, etc). Doing these things will immensely grow your chances of a placement!