Look at this snapshot in the group right now:111 members, 11 online, 1 admin 111 is known as an angel number. It is a reminder of alignment, fresh starts, and tuning into your intuition. Seeing 11 and 1 alongside it makes the moment feel even more magical, like the numbers lined up just for us. ✨ Little patterns like this are fun to notice. Happy Friday!

If you’re on the Hobby Plan, you’ve probably noticed that you can’t use the Meta Pixel plugin, which makes it harder to run ads directly to your Skool community. In this training, I show you two ad strategies I already use successfully to grow my audience and Skool community. I take you over my shoulder and break them down step by step so you can follow along easily. If you’re on the Hobby Plan, you can start implementing these today because they don’t require a Pixel. 👉 Watch the video and let me know what you think, if you’re going to give it a try, or if you have any questions!

Hi amazing community builders, In this video, we’ll take a look at the Q3 2025 Skool Games winners and their online communities. I’ll show you how I like to analyze them to generate ideas for my own communities :) Check it out and let me know what you think! P.S. If you plan to compete, share your community and the category you’ll be competing in below. If you’re not planning to compete, let me know why it’s not the right time for you right now.

Let's learn what's working from each other 🫶

Hello amazing members, based on your feedback, I created a video on how to get members and drive traffic to your skool. You can find it in the classroom here now. 00:38 – Traffic Source #1: Skool Internal Traffic (Discovery) 01:26 – Why Skool Users Are High-Intent (card on file, active) 02:43 – Discovery Requirements Checklist (what you must complete) 03:01 – Ranking Factors: Growth, Engagement, Retention (+ human review) 03:18 – Boosts & Penalties: Artwork, Niche, Authenticity, Owner Activity 04:20 – Owner Streak Strategy (10+ activities/day = flame) 04:45 – Pick an Interesting Niche (Hourglass positioning) 05:56 – High-Contrast About Page Artwork (put your face on it) 07:09 – Other Internal Wins: Recommendations, Skoolers, Collabs 11:45 – Traffic Source #2: Meta Ads (from zero audience) 16:36 – Traffic Source #3: Long-Form YouTube (evergreen growth loop) 18:46 – Where to Invest as a Beginner (why YouTube first) 19:09 – Practical Plan: Optimize → Ads Validate → Work Discovery 20:34 – Use YouTube to Reduce Overwhelm & Improve Retention 22:57 – The Trifecta Recap (Internal + Ads + YouTube) & Next Steps