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77 contributions to Print & Apparel School
So I've made the decision to close Print & Apparel School when the current subscription period ends.
I'm going to be unusually direct with this one. There are over 200 people in this community. Many joined because they wanted to start a print business, build a clothing brand, create a side income or learn how to sell their products online. Over the last few months I've shared advice, ideas, design tips, business experience, answered questions and tried numerous ways of getting people involved. Most recently, I offered to create completely FREE training showing how AI can now help build an entire e-commerce store — something that could potentially save somebody starting a business days or even weeks of work. I emailed the members directly so nobody could simply say they hadn't seen the post. Two people were interested. That told me everything I needed to know. And here's the uncomfortable bit. Most people don't fail because they don't have enough information. There's more free information available today than at any point in human history. They fail because they don't take action. They watch another video. Save another post. Join another Facebook group. Download another free guide. Research another business idea. Talk about what they're going to do. And six months later... Nothing has changed. There's a massive difference between being interested in having a business and being prepared to build one. Successful people aren't necessarily smarter. They don't necessarily have more money. They don't necessarily start with better equipment. But at some point they stop consuming information and DO SOMETHING WITH IT. I've realised that I could spend another year posting tutorials and free advice in here and it wouldn't make any difference unless the person reading it decides to take action. I can't want your business more than you do. And I won't keep investing my time trying to convince people to build something they originally told me they wanted to build. So I'm closing Print & Apparel School. Not because print and apparel businesses don't work. Not because there aren't opportunities.
🌟 MEMBER SPOTLIGHT FRIDAY — What Have YOU Achieved This Week?
We haven't reached the stage yet where I want to invent a featured member just for the sake of having a Friday spotlight. The spotlight should be earned — and it should be real. So today, I'm opening it up to everyone. And here's the important bit: your win doesn't have to be a massive one. Maybe this week you: 👕 Created a design you're genuinely pleased with 🔥 Finally got your heat-press settings right 📦 Shipped your first order 💰 Made another 10 sales 🛍️ Added products to Etsy or eBay 🌐 Started building your website 🎨 Learnt a new Illustrator or Photoshop technique 🤖 Tried AI somewhere in your business for the first time 💡 Or simply stopped thinking about starting andactually did something When you're building a business, it's very easy to concentrate on everything you haven't achieved yet and completely ignore the progress you're making. So let's change that today. 👇 FRIDAY CHALLENGE Tell us ONE thing you've achieved this week that moved you or your business forward. Big or small — stick it in the comments. And I'll be watching these Friday posts, because as we get to know everyone and see what you're building, I'll start choosing real members and their businesses for future Member Spotlights. Your work could be the next one we feature. 👕🔥
🌟 MEMBER SPOTLIGHT FRIDAY — What Have YOU Achieved This Week?
0 likes • Sep 2
@Amiera Williams Excellent work, are you planning on using that as a case study to contact other schools/colleges in the area to get more work?
👕 A QUESTION FOR EVERYONE IN THIS GROUP...
I'm going to ask something a little different today. There are now over 200 people in Print & Apparel School, but only a tiny handful ever comment, ask questions or get involved. So I'm genuinely curious... Why did you join? Was it because you wanted to start a print or apparel business? Create a clothing brand? Make some extra money with a side hustle? Learn design or printing? Start selling online? Because if it was, I want to ask you another question: What's actually stopping you? One thing I've learned from years of running businesses is that information isn't usually the problem. You can watch another YouTube video. Read another post. Research another heat press. Spend another month thinking about your brand name. Save another 50 business ideas. But eventually you have to DO something. Your first design might be rubbish. Your first product might not sell. Your first website won't be perfect. You might make mistakes. That's business. The people who eventually succeed aren't necessarily the people who knew the most when they started. They're usually the people who started. That's why I'd genuinely like everyone reading this to answer one question. 👇 WHICH ONE BEST DESCRIBES YOU RIGHT NOW? A) I already run a print/apparel business. B) I'm actively setting one up right now. C) I genuinely want to start one, but something is stopping me. D) I like the idea of having my own business, but I haven't taken any real action yet. E) I'm already established and I'm here to learn how to grow. F) Something else — tell me below. No judgement. I actually want honest answers. And if you choose C, tell me what's stopping you: Money? Knowledge? Confidence? Equipment? Technology? Time? Not knowing where to start? Fear of wasting money? Because there's not much point in me filling this community with tutorials, advice, tools and training unless they're helping you move forward. I want Print & Apparel School to be a community of people who create, learn, try things, make mistakes, help each other and TAKE ACTION.
0 likes • Aug 24
@Michael Mahony That's a really important lesson, and one I think a lot of people learn the expensive way. 👍 There's a massive difference between designing something you think looks great and designing something there's actually a market for. The good thing is you've recognised it and you're adapting rather than giving up. I'd be interested to know – how are you researching what's selling now? Etsy, eBay, Amazon, social media, Google Trends, or something else? That's actually a subject I think would make a really useful future training/post for everyone here: how to research a niche and validate a design BEFORE spending time and money producing it.
0 likes • Aug 24
@Steve Martin 🤣 I think you've just diagnosed your own problem! You've got the equipment, you've proved you can make the products, so you're already further ahead than a lot of people wanting to start. I'd say your next challenge isn't another project – it's choosing ONE of those 476½ projects and actually taking it all the way through to market. 😂😂😂 And your point about “how does little old me get noticed in the big wide world?” is a really good one and possibly most people's biggest headache.. That's something I think I'd like to cover properly in this group because making a great product is only half the job – getting it in front of the right people is where the business starts. So here's my challenge to you Steve: pick ONE project. Which one has the best chance of making you money if you actually finish it?
🔍 COMMUNITY CRITIQUE THURSDAY — Fresh Eyes Make Better Designs
You can spend hours working on a design and eventually reach the point where you simply can't see it properly anymore. You've moved the text 20 times. Changed the font six times. Made the graphic bigger… then smaller… then bigger again. 😂 That's where another pair of eyes can be incredibly useful. So today, put the community to work. Post something you're currently working on — finished or unfinished: 👕 T-shirt design 🎨 Artwork or logo 🖥️ Product mockup 🛍️ Etsy/eBay listing 🌐 Website or product page 📦 Packaging or branding Then tell us ONE specific thing you'd like feedback on. For example: "Does the typography work?" "Would you buy this colour combination?" "Is the design too busy?" "Which version is stronger — A or B?" Specific questions usually get much better feedback than simply asking "What do you think?" And remember — critique isn't about tearing someone's work apart. Explain what you'd change and, importantly, why you'd change it. 👇 TODAY'S CHALLENGE Post ONE piece of your work below for critique — then give constructive feedback on at least ONE other member's work. If we all do both, everybody gets something useful from today. Your design. Our feedback. Better together. 👕🔥
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🔍 COMMUNITY CRITIQUE THURSDAY — Fresh Eyes Make Better Designs
💡 TIPS & TRICKS WEDNESDAY — One Simple Trick That Makes Designs Look Better
Ever created a T-shirt design where everything looks technically OK… but somehow it just doesn't have any impact? One of the first things I'd check is contrast. And I don't just mean colour. Good contrast creates hierarchy. It tells someone's eyes what to look at first, second and third. Try these four things: 1. Light vs dark Light artwork on a dark garment – or dark artwork on a light garment – immediately creates separation. 2. Big vs small Don't make everything equally important. Make your main message BIG and let the supporting information sit underneath it. 3. Colour contrast One strong accent colour can often have more impact than using five different colours. 4. Font contrast Try combining a bold display typeface with something much simpler rather than using several competing decorative fonts. 👀 Here's a quick test I still use Look at your finished design and squint your eyes. Seriously. 😂 Can you still tell what the main element or message is? If everything turns into one indistinguishable blob, your design probably needs stronger hierarchy and contrast. If the important part still jumps out at you, you're probably heading in the right direction. 👇 TODAY'S CHALLENGE Open one of your existing designs and try changing just ONE thing: Size • Colour • Light/Dark • Typeface Then compare it with the original. If you're brave enough, post the before and after in the comments and let's see whether we can improve it together. 👕🎨🔥
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💡 TIPS & TRICKS WEDNESDAY — One Simple Trick That Makes Designs Look Better
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Steve Cooper
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@steve-cooper-7457
Entrepreneur, businessman and graphic designer.

Active 5d ago
Joined Nov 20, 2025