As a real estate pro, you don’t need to be a mortgage expert — but how you talk about lending can make or break trust with clients. Here are two simple, high-impact scripts you can use to position yourself as a pro and build confidence in your process: 🎯 SCRIPT 1: When a client says, “I already have a lender.” “That’s great! My only goal is to make sure you’re set up for success. I work closely with a Certified Mortgage Advisor who gives my clients a full mortgage and wealth building strategy. If your lender has already done that, amazing. But if not, I’d love to get you a second look just to be sure you’re making the most confident decision possible.” ✅ Non-pushy. Builds value. Creates curiosity. 💼 SCRIPT 2: When a buyer is worried about affordability or high rates. “Totally get it — everyone’s feeling that way. But here’s the truth: people don’t regret buying homes, they regret waiting too long. I work with a Mortgage Advisor who shows you the long-term cost of waiting so you can make a confident call. When's a good time to connect you?” ✅ Acknowledges concern. Positions you as a guide. Opens the door.

Let’s break this down in plain English: 🏡 Buy a $700,000 home 📈 Home appreciates at 5%/yr (historical average) 💰 That’s over $300,000 in wealth growth in 10 years… just by living in it. PLUS: ✅ Mortgage interest = tax deductions ✅ You lock in your housing cost ✅ You stop making your landlord richer Buying real estate is a long game—and the sooner you start, the better. Want help running the numbers on a property you’re eyeing? Comment “TCA” and I’ll send you a free side-by-side comparison. 🔍