We’re at Border League, and Michai was player of the game. I had a conversation with Michai after his first game. The conversation was about rankings, analysts, who was watching, what they might be saying, where he might move up, who he needed to impress… And I could see it. Too much thinking. Too much analyzing. Too much “What do they think of me?” And when you start playing basketball from that place, you’re no longer just playing basketball. You’re playing the evaluation. You’re trying to prove. Trying to validate. Trying to protect a ranking. Trying to make sure every possession looks right. And suddenly, the game that you love becomes a test you’re afraid to fail. So before today’s game, my message was simple: HAVE FUN! Not “go get 30.” Not “move up the rankings.” Not “make sure the analysts notice you.” Not “prove them wrong.” Just… HAVE FUN. And before he stepped on the court, I sent him this: God will: HIGHLIGHT you. ANALYZE you. RISE you. RANK you. VALIDATE you. THAT’S IT. Your job is not to control the narrative. Your job is to become the player you were created to be. Play. Compete. Make the read. Take the shot. Talk. Defend. Create. Make mistakes. Respond. Smile. Have fun. Because the moment you stop playing your game and start playing for everyone else’s opinion of your game, you’re in your head instead of in the game. And the funny thing? The players who stop chasing the ranking are often the ones who give the evaluators something worth ranking. Continue to be YOU. Let God handle the highlighting, analyzing, rising, ranking and validating.

Before the first game, sit down with your athlete and ask: 💭 What are you proud of from last season? 💭 What's the one skill you want to own this year? 💭 What does a great season look like to YOU, not to me? 💭 What can we start doing NOW so the season feels easier? If your athlete's season just ended, flip it: 💭 What worked? What didn't? What do we work on before next season? You don't need a 10 point plan. One goal, written down, talked about together, is enough. Parents, be honest. Do you set goals with your athlete, or do you figure it out as you go? 👇🏾

Y'all...do you feel like you were put on this earth only to drive your kids to practices and games? I spend 3 hours each day working and 21 hours managing my kids lives! 🤣 I love it though. But seriously, how many hours do you spend driving ms and mr daisy and donald?

Hey y’all! My name is Squeaky Moore. I’m the mother of Michai White, an elite basketball player, and I’m also a NIL and brand building strategist, I help athletes and their families figure out how to build a name that means something on and off the court. I’m so glad you’re here. This space is for us to connect, share, and have a good old time while we figure this thing out together. So let’s kick it off. Please introduce yourself. Tell us: • Your name or Your child’s name and what sport they/you play • What you’re hoping to get out of this community Can’t wait to meet you all. Let’s get into it.

He named Nike, New Balance, and nerds in the same breath as God and family. This is the question every sports parent needs to ask before a brand ever reaches out. Comment VALUES and I'll send you the questions I asked my son. #NILathlete #SportsParent #StudentAthlete