The Fastest Growth I’ve Ever Seen Didn’t Come From Posting More Content It came from collaborations. Seriously. One good collaboration can do more for your visibility than weeks (sometimes MONTHS) of trying to grow alone. That’s why I’m such a huge believer in: ✨ virtual summits ✨ bundles ✨ podcast guesting ✨ strategic partnerships ✨ getting in the right rooms Because when someone trusted introduces you to a new audience… growth happens faster and feels WAY more aligned. And honestly? That’s one of the biggest things I’ve learned while co-hosting The Sustainable Growth Summit with @Kylie Kelly 💛 (And yes… your girl @Brenda Rigney is part of it too 🔥) We brought together experts to talk about sustainable business growth, visibility, audience building, collaborations, email lists, systems, and creating momentum WITHOUT needing to be online 24/7. If you’ve been feeling stuck trying to grow only through content creation… this conversation is probably one you need right now 👀 Brenda shared her affiliate link with me, so if you’d like to join through her link, here it is 💫 🔗 https://brendarigney2025--juliecbutler.thrivecart.com/tsgs/ But I’m curious… Have collaborations played a role in your growth yet? Or are you still mostly trying to grow solo? 👀

You may have heard that I deactivated some of my social media accounts. I've kept... - YouTube for retargeting - Facebook for Meta Ads But everything else I am taking a break from. Call is midlife brain fog, or raising cortisol levels, but it just doesn't give me joy anymore. Plus, I receive much more organic growth from Skool in our communities, than I have from the 7 years I've been on social media for business. Check out these facts between Social Media vs. Skool. (see infographic below) You've got to show up somewhere for your business...why not where you can see the pay-back and it gives you joy. What's your plan in 2026? PS - originally adapted from a post Calvin Hollywood post on Skoolers (but with a Brenda/Midlife spin)

Here’s a quick story 📖 After a convo with Calvin Hollywood this week… I realized something: We were in the wrong Discovery category. 😳 When I launched our AI-Driven Business Community (Oct 2025), we were placed in MONEY. It made sense… we help people monetize with AI. But we were stuck hovering around #160–165.Only jumping to #50–75 during LIVE summits… then dropping right back. Calvin said:“You should be in Tech.” I messaged support. They switched it. Within HOURS → #151 Next morning → #63 🔥 Same community. Different category. 𝗠𝗼𝗿𝗮𝗹 𝗢𝗙 𝗧𝗛𝗘 𝗦𝗧𝗢𝗥𝗬: Don’t overthink it… make the call.

Now you can search for communities by topic instead of only finding them through ranking, word of mouth or referrals. That changes a lot for discoverability inside the platform. But here's the thing: your potential clients aren't only searching on Skool. They're opening ChatGPT and typing "best membership for [your topic]." They're asking Perplexity "who should I learn [your topic] from?" They're getting recommendations from AI before they ever land on a platform, read a post, or find a community. And if you're not in those answers, you don't exist to them. The Skool keyword tool helps people find you on Skool. That's great. But it's one door. AI search is the whole building. Here's what actually makes AI recommend you: 1. Earned media coverage Research shows a 239% lift in AI visibility from media features. Press isn't just credibility anymore. It's search infrastructure. 2. Podcast appearances Every episode where you speak is indexed, transcribed, referenced. AI pulls from it. That's compounding visibility you build once and benefit from for years. 3. A consistent digital footprint Your name, your title, your expertise, consistent across the web. AI matches signals. If your signals are scattered or weak, it skips you. Keyword tags on Skool are amazing! A digital footprint AI can read and trust goes deeper, and it compounds over time. Do you work on your AI visibility already?

I went in and added my key search words for the Scale Skool Camp community. - you can add up to 11 search words/phrases - I also included my name >>> this is good if you're doing lots of guest podcasting, summits, etc. Not sure what I am talking about? Take a look at this post >> CLICK HERE 🤔 What did you add for your community? Take a screen shot and add it to the comments.