Dear Friends, For months, perhaps years, many of you have been pressing me to tackle one subject in particular: AI. I'm delighted to say that it's finally here: ⭐ AI Writing Mastery: How to Write Professionally, Stylishly, and Ethically With ChatGPT & Other AI Tools ⭐ You can find it in the Classroom alongside my other courses. ❗️ This may be one of the most important courses I've ever created. As you know, for the past few years the world has been rushing headlong into AI to help write emails, reports, articles, strategies, business plans, presentations, books, and more. The problem is that many people are using tools like ChatGPT, Gemini, and Claude without first understanding the craft of writing itself. The result is a growing flood of written content that sounds polished but often lacks genuine thought, stylistic sensitivity, or human insight. At stake is more than the quality of our emails and reports. It is the quality of our communication, our culture, and the creative arts. And yet, amid all the excitement and controversy surrounding AI, one question has remained largely unanswered: ❓ How do you actually use these tools well? ❓ In other words, how can you guide AI with literary vision, artistic integrity, and editorial discernment? ❓ How can you avoid the growing catalogue of tonal, rhythmic, and language tells of generic AI prose? ❓ And more broadly, is it possible to combine the timeless principles of good writing with the emerging discipline of prompting in a way that uplifts, rather than degrades, literary craft? These questions are precisely what this course sets out to answer. 🎯 🎯 🎯 WHAT'S INSIDE THE COURSE ✅ Across more than five hours of training, we explore powerful prompting frameworks and advanced prompting mindsets. ✅ I also share my complete Flair Prompting system, which teaches you how to prompt specifically for the four ingredients of good writing: Simplicity, Clarity, Elegance, and Evocativeness. ✅ The course also provides techniques for humanising AI-generated language, along with practical guidance on navigating the technical, legal, ethical, and professional realities surrounding AI.

I have always wanted to improve my writing and do it better than AI. I am ready to start.

Hi everyone, I have an exciting update about the future of The Elite Writing Academy. 🔥 As you know, I've long been dedicated to helping people develop exceptional prose skills while keeping the craft of writing itself alive. As AI reshapes our field, that mission has suddenly become more urgent. That's why I've decided to open the doors a little wider. Over the coming weeks, I'll be opening up the academy to more people. Nobody will lose access to anything they currently enjoy. Going forward, though, new members will be able to choose between two membership tiers: 👇 1. Free membership. This includes access to the community, forum discussions, live events, and the chance to network with and draw on the expertise of expert writers from fields such as marketing, journalism, public relations, and online copywriting, and my introductory course, The Secret Sauce of Great Writing. New free members will also be able to purchase individual courses if they wish. 2. Premium membership. This provides the most comprehensive experience. All existing paid members will automatically become Premium members. Premium members will receive access to all of my courses, including the new AI Writing Mastery course that's about to be launched. 🎁 🎁 🎁 All existing members of the community who joined before June 3, 2026 will automatically be upgraded to Premium. All members also have the opportunity to earn a whopping 50% affiliate commission (previously 30%) for inviting new members into the Elite Writing Academy. This commission will be reduced soon, so now is the best time to invite others to join. It also means your friends will be able to lock in a current discounted membership for life before an upcoming price increase. Here’s how you do it: Click on your profile picture > click ‘Affiliates’ > under ‘Your affiliate links’ click ‘Elite Writing Academy’ > then copy and share your link with others. 🌟 🌟 🌟 I'm incredibly excited, as well, about the launch of my new course, AI Writing Mastery.

Good writers avoid littering their sentences with needless punctuation, such as commas, semicolons, and inverted commas. Remember: punctuation is there to guide readers, not interrupt them. Take this sentence: “The report, which was written last week, by the senior team, highlights several key issues; they need, ‘immediate’ attention.” Notice how the commas fracture the rhythm, the semicolon creates a false break, and the inverted commas add emphasis where it’s not needed. The sentence feels fussy and overworked. Now read this: "The report, written last week by the senior team, highlights several key issues that need immediate attention." The reading experience is completely different. This second version flows because the punctuation follows the logic of the sentence, not the writer’s uncertainty. In other words, good punctuation is invisible. It helps readers navigate sentences and does its job silently, guiding meaning without drawing attention to itself. So when in doubt, remove marks that aren’t doing real work, and only use those that genuinely improve the reading experience.

I read this on X. It made me laugh. Thought I’d share: “The best way to find typos is to reread the draft you’ve already circulated.” So true! Feel free to share your own tricks for finding typos :)