I've been selling digital products on Etsy for years. Just crossed 11,000 sales in one of my shops. Most people don't know that about me because I've never made a big deal out of it. I was just building it. Now I'm teaching it. Passive & Paid is a new community for digital product sellers and Etsy shop owners who want to build real income from their shop. Curriculum is fully built. Community is live. Founding member pricing is available right now. If this is you or someone you know: 👉 https://www.skool.com/passive-paid-9791

Tomorrow, I'll be sending an email to 5,400+ Pinterest Skool members. The main subject of that email could be YOUR Skool Community. 👀 But first... You need to convince me. Imagine you're sitting across from me and I ask one simple question: Why should I tell 5,400+ entrepreneurs, creators, coaches, and business owners about YOUR community? Sell me. Not with a link. Not with hype. Not with "join my Skool." Tell me: ✅ Who your community is for ✅ What transformation members get ✅ What makes your community different ✅ Why someone should join YOUR community instead of the thousands of others on Skool If your answer stands out, I may feature your community in tomorrow's email. 🚫The Rules ✅ Comment below and SELL ME YOUR SKOOL (no links here) ✅ You MUST participate in the Small Business Weekend inside Pinterest Skool (links allowed) The best communities don't just promote themselves... They show up. They engage. They support other business owners. I'm looking for community owners who do exactly that. Tomorrow morning, I'll be reviewing every submission and choosing one (or more) communities that deserve attention. One comment could put your community in front of 5,400+ members. 👇 Sell Me Your Skool.

I launched a brand new Skool community yesterday. It just hit #191 in the Money category on discovery. I did not have everything ready. I want to be honest about that. I had the first module fully built out, a handful of lessons from modules 2 and 3, a welcome post, community guidelines, and a few engagement prompts ready to go. The rest is still in progress. The full curriculum is coming -- it just is not done yet. In fact, I am loading text based versions before I go back and record videos. What I did have was a warm audience. My first members came from my existing community, people who already knew me, trusted me, and wanted to be in the room early. That is what actually moved the needle. Here is the thing nobody tells you about launching a community: you do not need everything perfect. You need enough for a member to show up, feel like they are in the right place, and have something to do. A clear welcome post. A first lesson. A place to introduce themselves. Something that says "this is real and it is already worth being here." You also need people who are already warm to you. A cold launch into the void is brutal. Bring your people first. Let them set the tone. The takeaway: Launch with enough, not everything. A community that is 40% built with 10 engaged members will outperform a perfect community with no one in it every single time. The action item: If you have been waiting to launch until your community is "ready" -- define what ready actually means. Write down the three things a new member absolutely needs on day one. Just three. Build those. Then open the doors and build the rest while people are inside. The community is Passive & Paid -- for people building Etsy digital product shops. 7-day free trial if you want to come see what "enough to launch" actually looks like in practice.

Most Etsy sellers quit in the first 90 days because nothing is happening yet. Not because digital products don't work. Because nobody told them what actually moves the needle. I crossed 11,000 sales on Etsy building it alongside multiple other businesses. I know what works and what's just noise. Passive & Paid is the community I wish existed when I started. It's open now, founding member pricing available.

Not because it wasn't capable. Because every single time I opened it, I felt like I was starting over. I'd spend five minutes writing context at the top of my prompt, my business, my audience, my voice, what I was working on. And Claude would still give me something that sounded like it was written for a generic small business owner in 2019. I thought I just wasn't good at prompting. Turns out, that wasn't the problem at all. Here's what nobody tells you when you start using AI: Claude is a blank slate every time you open it. It doesn't remember you. It doesn't know your voice, your business, your offers, or what you're working on right now. So it fills in the gaps with the most average version of everything. It's not broken. It just doesn't know you. The fix isn't a better prompt. It's giving Claude something to work with before you ever type a single question. Once I figured that out and built what I now call foundation files, a simple set of documents that travel into every Claude conversation, everything changed. Less rewriting. Less re-explaining. Output that actually sounded like me. I got obsessed with it. Tested everything. Built a whole system. And then I turned it into a workshop inside my community, The Creative Boss Society. If you're a solopreneur using Claude (or trying to) and you keep getting outputs that feel flat or off-brand — I'd love to have you come check out what we're doing over there. The community is free to join, and the workshop is available for Premium members. But honestly, even the free side is full of people figuring this stuff out in real time, which is half the value. If that sounds like your kind of place I'd love to have you join us