CTA > link > follow-up Most beginners drop links with no context. Here’s a better funnel: 1️⃣ Content that solves a problem 2️⃣ Clear CTA (like “Want the tools?”) 3️⃣ Free value (something like a kit or guide) 4️⃣ Ongoing support That’s how trust builds. Want to model mine? Just comment or DM ‘START’.