Both Nabeel and Matthew advise "beginners" to start with working in-house or in an agency. And that's what I'm aiming to do. Rod Satterwhite is a Brand Strategist at Wieden + Kennedy. And a Copy That! Co-owner. HERE ARE MY NOTES FROM MATTHEW'S PODCAST WITH ROD SATTERWHITE: (Some of these can also be used when applying for an agency job ... subtly, of course.) # HOW TO SURVIVE AGENCY WORK: 1. Take good care of your mental and physical health. (Cuz agency work can often be overwhelming.) 2. Build a good relationship with your seniors and coworkers. (You're in a team, you're in this together) 3. Be quick to respond to their messages and be available and collaborative. Don't be shy about it. 4. Just ask for help from your seniors or coworkers when needed. Even if it makes you feel stupid. (They hired you cuz they saw potential, don't make them regret ot by locking yourself away.) # MANY AGENCIES "HIRE" QUICK AND "FIRE" QUICK, SO HERE'S HOW TO KEEP YOURSELF UN-FIRE-ABLE: 1. Research and learn about the client and their business as quick as possible. 2. Look like you are working hard. (You're gonna work hard but you need to show it as well.) 3. Try your best to stay at a consistent level of quality work. (Matthew: a friend who's an agency owner, the biggest thing they look for is consistent quality. ) So try to do 6-7/10 job consistently. That comes with more reps.) 4. Know what differences each client account has. (Which one needs the whole project done, which needs to know steps you're going through before the project is done, which one wants growth and which one wants damage control etc.) # HOW TO RAMP UP YOUR SKILLS FAST: 1. Dive into the deepend and FAIL fast. (Know that you'll NOT be good in the beginning. Messing up will happen. Try to make mistakes fast and less each time.) 2. Start swiping from things the agency has already written so far. (Ask your coworkersor seniors about good examples of that work.) Read through them. Pick and choose the ones you like as inspiration for your own copy.