I have been posting a teaching post in here every single day, and the problem with that is they scroll away by Thursday. New people join every week and never see them. That has been bugging me 🙃 So I put the first eight on one page, in the order a beginner actually needs them. Not the order I wrote them in. The First Product Cheat Sheet. Free, four pages. What is on it: ✨ The order to do things in, so you stop starting with the product ✨ How to name the thing so somebody understands it from the name alone ✨ Why the price feels wrong, and what is actually causing that ✨ A "do this today" move at the bottom of every single one It is what I would want if I were starting this week and did not fancy scrolling back through forty posts to find the good bits 🤍 Print it, stick it next to the laptop, work down it. Grab the cheat sheet here 👇

I read every single offer that went into Saturday's thread 👀 Same pattern in nearly all of them, and some of them are really good offers. The sentence starts with what the thing IS. A printable. A 60 minute session. A template pack. A planner. Format first. Deliverable first. Sometimes the price first. Which leaves the woman reading it to work out for herself what she actually gets out of it. Most people will not do that work 🙃 So flip it. The first six words are the outcome. What she walks away with. Then you say what it is. "A 30 page Canva planner" becomes "Your whole month planned in one sitting, and you can edit every page of it." Same product. The second one does the selling on its own. And the other half of this, which came up over and over 👇 The most surprising thing about your offer goes FIRST. If the best part of what you do is sitting at the end of your sentence, nobody got that far 😩 Two rules, that's the whole lesson: 1️⃣ Outcome before format 2️⃣ Surprise before explanation Go and rewrite yours. It takes four minutes and it changes what everything else in your business has to do. I wrote the whole thing up properly here if you want the long version 🤍

Pinterest audit 🩷 Drop your profile link. I'll tell you the one thing I'd change — boards, keywords or pin design. One thing. Open all weekend.

Beacons page live? Drop the link below 🔧 We'll look at it the way a stranger would and tell you: 👀 what we'd tap first ❓ anything that made us hesitate Keep it simple. One page, one main action. And return the favor on the page above yours 💗

launching something soon? 👀 this maps your ENTIRE launch. all 30 days. seven calm phases. no face required. ever. 🤍 your persona, your pins, and your emails do the showing up — you just check the circles. the PDF is attached below ⬇️ print it, stick it on the wall, launch. which phase are you in right now? tell me 👇