@Dan Shea and I talk about this all the time. AI can look insanely real now. That’s not the problem. The problem is when people create AI and then try to pass it off as real. So naturally, I made a satire about it. 😂 No AI tools were harmed in the filming of this mockumentary. Make great AI. Just don’t bullshit people about what it is.

(Matthewverse Canon Definition, Enhanced Edition) SUPREMOCENE (noun): The epoch where nothing is owned, everything is rented, every SaaS founder thinks they’re a cosmic landlord, every funnel bro thinks he’s ascending, and every primate is hallucinating worm‑hookah fumes while the Big Data Landlords raise rent in teraflops. 🌌 What Defines the Supremocene 🏛️ 1. Landlords All the Way Down Microsoft, Google, Amazon, Nvidia, and Tesla/xAI own the physical substrate of reality: 🖥️ the servers 🗄️ the racks 🌐 the networking ❄️ the cooling ⚡ the power 🧠 the GPUs 🏢 the datacenters Everyone else is a renter cosplaying as a nation‑state. 🧱 2. Tenants Pretending to Be Owners Suno, Midjourney, Anthropic, Runway, ElevenLabs, Perplexity, every SaaS platform, every “ecosystem architect,” every funnel guru... all of them rent everything while acting like they own everything. They are: 🦝 lousy tenants cosplaying as landlords. 🪜 3. Sub‑Landlords Who Rent From Landlords While Charging Rent to Creators Suno is the perfect example: 🧠 rents GPUs from Azure 🔌 rents compute 🧊 rents cooling 📦 rents storage 📡 rents bandwidth …but enforces: 📜 TOS updates 📉 download caps ⚖️ arbitration clauses 🚫 usage limits Suno is a landlord inside a landlord, like a raccoon subletting the attic of a barn it doesn’t own. 🪱 4. Funnel Parasites Living Five Layers Above the Substrate These guys operate at: 🪜 Layer 5 🧩 inside a white‑label SaaS 🏛️ inside a platform ☁️ inside a cloud 🏢 inside a datacenter 🐄 inside a GPU barn …but brag like they’re operating at Layer Zero. They are: 🪱 worms in rented attics claiming to control the foundation. Sometimes they even proclaim themselves Digital Messiahs, still wearing: 🧥 a checked polyester sports coat 🏷️ a giant USED CAR SALES badge (red letters, black outline, yellow glow) 🎞️ crooked embossing‑gun tape name: “Unkel F.D.” 🔑 5. The On‑Premises Office Personnel (Copilot, Gemini, Grok) These are the only AI tools who actually live in the building they run on.

Some choices look selfish from the outside because people got comfortable with you putting yourself last. That doesn’t make them wrong. Growth gets uncomfortable when it changes what people can expect from you. Choose yourself anyway. ❤️ This is @Tiffany Lee Blake version. 🤣 https://www.skool.com/swearabulary/should-be-on-braoadway?p=ff277b7c

Dangerous doesn’t mean destructive. It means you survived enough to stop being scared of losing people. Once absence stops being leverage, everything changes.

we finished a film ad last night. take back my time, built live over three sessions with the client in the room. cta slide, captions, two exports, project file handed over. next it goes live as a real ad with real money behind it, and we read the numbers together. rose was in the room for the whole thing. somewhere in the middle i cloned my fantasy football commissioner from one photo and an audio file. with his permission. he may regret it. she can confirm. clips from the build below. heres how i think about our two rooms: swearlabulary helps you put it into words. onlydans helps you bring it to life. when youre ready to see your words become songs and films, come make one with us here