These guys from 37signals always have great insights. David Hansson is the creator of Ruby on Rails, and together with Jason Fried they created Basecamp, and have published several books on focused SaaS development which I personally have read and greatly enjoyed.

When you joined this group, the goal for many of you was to build and launch your own SaaS product. I share that same ambition, but speaking with you in the weekly calls has lead me to a realization. My success in SaaS wasn't found in creating my own product; but by creating the products and services that clients desire. A Shift in Our Journey Together: We're now embracing a slightly different, yet very powerful path - building a high-ticket development agency, mastering client acquisition, project management, and providing top-notch technical consulting. Why This Matters My own success has stemmed not from launching individual SaaS products, but from building custom solutions for clients and diving deep into technical consulting. This is where I, and many other successful agencies, have struck gold. Selling the Shovel In this era of a SaaS 'gold rush,' while many chase the dream of creating the next big SaaS, agencies have found success in providing the development – the 'shovel.' In any gold rush, those supplying the tools often reap the greatest rewards. Introducing a SaaS Agency Guide To complement our new direction, I'm developing a live, evolving SaaS Agency guide. This resource will grow in real-time, capturing the latest insights from our experiences. It's not just a guide; it's a shared journey of discovery and growth. What This Means for You Our guide will dive into this philosophy, teaching you how to be the indispensable provider in this tech era. We'll cover everything from client acquisition to high-value technical consulting – the skills that make you indispensable in the tech gold rush. Building for Today, Preparing for Tomorrow While our current focus is on client-based project delivery and consulting, the foundational skills you'll acquire here lay the groundwork for any future tech endeavors, including launching your own SaaS. Your Role in Shaping Our Guide Your engagement, feedback, and perspectives are crucial. This guide is a collaborative creation, shaped by our collective insights and experiences.