I think that if you have a button that says "Click here to step inside" the users will expect that clicking there will enter the business, but you have it set to just go closer to the building instead. I think the shots (especially outside) could be cleaned up a bit in postprocessing. Are you taking exposure brackets? When looking at the glasses close to the window the image is blown out to where I can't tell what colors the glasses are, which would make it difficult to shop. I like the "Book an appointment" button but it's only visible on that one scene, maybe it could be converted to a button below the contact information, or linked to from other places?