Love that mindset! Diversify your income streams keeps life interesting!

Unfortunately (or maybe, fortunately) I can't get the Chrome AI update because I'm on an older MacBook Pro and my operating system isn't able to update to the MacOS version needed for the newer Chrome version.

@Dominus Markham, nope, not gonna happen. It's a hard stop with my macOS version/year combo. My MacBook is a late 2014 model, so the OS is capped at Big Sur...can't go higher than that. Chrome's new AI version only works on macOS versions after Big Sur. So I'm stuck, unless I get a new MacBook, which I'm not gonna do because, other than those OS limitations, it works great and still has 24 GB of storage.

Fantastic article from Neil. Lots of great advice from a guy who, I think, has a pretty good handle on CTAs! I think I'm gonna create a custom GPT that creates perfect CTAs, using that article as the knowledge base for the GPT. Glad you found it Dominus!

My convo with ChatGPT o3-mini-high on this topic: act as an expert in online digital marketing. what are the most effective marketing trends and channels for SMBs, and how have these trends been changing over the past 2 years? Thought for a second Over the past two years, the digital marketing landscape for SMBs has evolved rapidly, driven largely by technology—and especially by advances in AI—as well as by changing consumer behaviors and platform innovations. Here’s an expert breakdown of the current most effective trends and channels, along with how they’re shifting: Key Effective Channels for SMBs 1. Social Media Marketing Dominant Platforms: Facebook remains the cornerstone, with Instagram, LinkedIn, and TikTok rapidly gaining ground. Recent surveys indicate that over 70% of SMBs use Facebook for promotion, while platforms like TikTok are emerging for their short-form video potential. Tactical Shift: There’s an increased reliance on paid social ads for measurable reach, along with organic content that leverages user-generated content and influencer collaborations to build authenticity. LOCALIQ.COM SOCIALMEDIATODAY.COM 2. Search Advertising and SEO Measured Performance: With search advertising delivering high satisfaction due to its direct, conversion-focused nature, many SMBs are now allocating more budget here—even as organic SEO remains vital for long-term visibility. Changing Algorithms: Algorithm shifts on platforms and search engines have pushed SMBs to fine-tune their strategies, focusing on local SEO and reputation management to boost discovery. LOCALIQ.COM 3. Email Marketing High ROI: Email remains a cost-effective channel with a proven track record for customer retention and lead nurturing. Its ability to deliver personalized messages—often powered by new AI tools—continues to drive strong ROI. Automation and Personalization: Recent integrations of AI have streamlined segmentation and content creation, making emails more tailored and timely.

Excellent info! Thanks @Glen Merrick! Here's a list of words and phrases you can copy/paste into your own document without having to join his email list to get his list... https://www.rephrasy.ai/blog/ai-words-to-avoid